When you decide to choose a white label clothing company for your brand or store, you may feel overwhelmed. With so many options in the market, how do you find the best white label clothing company for you? The answer to this question is crucial to the success of your business. The following guide is designed to help you find a suitable partner, increase your brand value, and boost sales.

Brief Overview of the White Label Clothing Industry

The white label clothing industry offers a range of clothing items that are produced by one company but sold by another under their brand name. This allows smaller retailers to sell clothing without the need for manufacturing facilities or design expertise. They simply choose from existing designs and add their branding. It’s a cost-effective way for businesses to enter the clothing market without large investments in infrastructure.

In the white label clothing industry, manufacturers handle the production process from start to finish, including designing, manufacturing, and sometimes even shipping the clothing to the retailer. This simplifies things for the retailer, who can focus on marketing and selling the products. It’s a symbiotic relationship where both parties benefit: the manufacturer gains business by producing clothing for multiple brands, while the retailer can quickly and easily add new products to their inventory without the hassle of production.

Importance of Choosing the Right White Label Clothing Company

Importance of Choosing the Right White Label Clothing Company

Choosing the right white label clothing company is crucial for the success of a clothing brand. It ensures that the quality of the clothing meets the standards expected by customers. By selecting a reputable manufacturer, brands can avoid issues such as poor craftsmanship or subpar materials, which could damage their reputation and lead to customer dissatisfaction.

Moreover, partnering with the right white label clothing company can also impact pricing and delivery times. A reliable manufacturer will offer competitive pricing and efficient production processes, allowing brands to maintain profitability and meet consumer demand. Additionally, timely delivery of orders is essential for keeping customers happy and maintaining a positive brand image. Therefore, careful consideration and research should be undertaken before selecting a white label clothing company to ensure a fruitful and sustainable partnership.

What Are White Label Clothing Companies?

White label clothing companies are firms that produce clothing items for other brands to sell under their name. They specialize in manufacturing garments such as t-shirts, hoodies, and jeans, among others. These companies provide a range of services, including design, production, and sometimes even shipping, allowing brands to focus on marketing and sales.

By partnering with a white label clothing company, brands can enter the market without the need for manufacturing facilities or design expertise. They can choose from existing designs or collaborate with the manufacturer to create custom clothing items tailored to their brand’s aesthetic. This business model offers flexibility and cost-effectiveness, making it an attractive option for startups and established brands alike.

Factors to Consider Before Choosing a White Label Clothing Company

Factors to Consider Before Choosing a White Label Clothing Company

When searching for a white label clothing company, there are several factors to consider to ensure you find a reliable partner that meets your business needs. Here are the key factors to consider:

1. Quality of Products

The quality of products is a critical factor to consider when choosing a white label clothing company. You want to ensure that the products you receive are of high quality, durable, and meet your brand standards. Look for companies that use high-quality materials, have a rigorous quality control process, and offer samples for review before placing a bulk order. Additionally, check if the company has any certifications, such as ISO or WRAP, which ensure compliance with industry standards.

2. Customization Options

Customization options are essential for creating unique products that reflect your brand identity. Look for companies that offer a range of customization options, such as fabric selection, color matching, labeling, and packaging. Consider if the company allows for private labeling, which enables you to create products with your branding. Also, check if they have a design team that can assist with design creation or modification.

3. Pricing and Minimum Order Quantities

Pricing and minimum order quantities are crucial factors to consider when choosing a white label clothing company. You want to ensure that the pricing is competitive and aligns with your budget. Look for companies that offer transparent pricing, with no hidden fees or charges. Additionally, check the minimum order quantities, which can affect your cash flow and storage capacity. Consider if the company offers flexible pricing options, such as tiered pricing or discounts for bulk orders.

4. Turnaround Times

Turnaround times are critical for ensuring timely delivery of products to your customers. Look for companies that offer fast turnaround times, with clear production and shipping schedules. Consider if the company has a rush order option, which can be useful for meeting tight deadlines. Also, check if they have a tracking system in place, enabling you to monitor the status of your order.

5. Customer Support and Communication

Good customer support and communication are essential for a successful partnership with a white label clothing company. Look for companies that offer multiple communication channels, such as phone, email, and live chat. Consider if the company has a dedicated account manager or customer service team that can assist with any queries or issues. Also, check if they have a comprehensive FAQ section or knowledge base that provides useful information and resources.

6. Eco-Friendly Practices

Eco-friendly practices are increasingly important for businesses and consumers alike. Look for white label clothing companies that prioritize sustainability and eco-friendliness. Consider if the company uses environmentally friendly materials, such as organic cotton or recycled polyester. Check if they have implemented sustainable manufacturing practices, such as reducing waste and energy consumption.

Also, look for certifications, such as GOTS or Oeko-Tex, which ensure compliance with eco-friendly standards. By choosing an eco-friendly white label clothing company, you can reduce your carbon footprint and appeal to environmentally-conscious customers.

Tips for Researching White Label Clothing Companies

Here are 5 tips for researching white label clothing companies:

  • Online Search Strategies: Use specific keywords related to white label clothing manufacturing to find potential companies efficiently.
  • Utilizing Trade Shows and Industry Events: Attend trade shows and industry events where white label clothing companies showcase their services and products.
  • Seeking Recommendations from Peers and Industry Experts: Ask for referrals from colleagues or industry experts who have experience working with white label clothing companies.
  • Evaluating Company Websites and Portfolios: Scrutinize the websites and portfolios of potential partners to assess the quality of their work and the range of services they offer.
  • Contacting and Interviewing Potential Partners: Reach out to prospective white label clothing companies to discuss their capabilities, pricing, and terms, and gauge if they are the right fit for your brand.

Reliable White Label Clothing Company to Consider: Berunwear

For brands seeking a reliable white label clothing company, Berunwear stands out as a top choice. With over 15 years of experience in sportswear customization, Berunwear offers a comprehensive range of services including fabric and trims supply, sample development, bulk production, quality inspection, and international logistics. Specializing in custom sportswear, their offerings span a wide array of products such as cycling clothing, running apparel, teamwear, activewear, and more.

Berunwear prides itself on its commitment to quality, utilizing advanced printing and fabric technologies to deliver high-quality products at competitive prices. Their private label service allows brands to customize designs to their specific requirements, catering to diverse needs in the sportswear market. In addition to their extensive product range and flexible order quantities, Berunwear emphasizes personalized customer support and eco-friendly practices, making them a standout choice among reputable white label clothing companies in the industry.

Case Studies and Testimonials

Berunwear’s partnership with various businesses has yielded remarkable success stories, showcasing its prowess in the white label clothing industry. One such example is a local cycling club that sought custom jerseys for their members. With Berunwear’s expertise, they not only received top-notch quality jerseys but also experienced a seamless process from design to delivery, enhancing their team’s identity and morale.

Another notable case involves a burgeoning fitness brand that collaborated with Berunwear to develop a line of private-label activewear. Through meticulous attention to detail and innovative design techniques, Berunwear helped the brand achieve its vision of offering stylish yet functional gym apparel, ultimately boosting its brand recognition and customer satisfaction. These testimonials underscore Berunwear’s commitment to delivering tailored solutions that empower businesses to thrive in the competitive clothing market.


Choosing the right white label clothing company is crucial to the success of your business. By following this guide, you can find a reliable partner, increase your brand value, and boost sales. When selecting a white label clothing company, remember to consider factors such as product quality, customization options, price, delivery time, and customer service. Only then can you find the best white label clothing company that suits your needs and drives your business forward.