I-Europe iyimakethe enkulu kunazo zonke emhlabeni yezingubo zemidlalo kanye nezinsiza. Abakhiqizi bezingubo zemidlalo abavela eYurophu bangenye yezinkampani eziphezulu zezingubo zemidlalo emhlabeni. Izinkampani zezingubo zezemidlalo nezesekeli ezifana ne-Adidas AG, i-Puma, i-Nike, i-Marks ne-Spencer PLC, kanye ne-The Aftershock Group ezimbalwa zezinkampani zezemidlalo zase-Europe ezaziwa kabanzi emhlabeni. Njengoba isidingo sezingubo zemidlalo nezesekeli sikhula nsuku zonke, ukukhula kwemakethe kulo mkhakha kuqinisekisiwe. Uma inkampani yakho ibandakanyeka ebhizinisini lezingubo zemidlalo, manje usungakwazi ukuthola isisombululo ongasithola abahlinzeki bempahla yezemidlalo abathenjwe kakhulu base-Europe kulokhu okuthunyelwe.

Ungacinga kuphi abakhiqizi bezingubo zemidlalo ezilungile e-France/Spain/Portugal/Poland/Belgium/Netherlands/Germany/Sweden/Italy

Uma ufuna umenzi wezingubo onokwethenjelwa, uzodinga kuqala ukuthi unqume ukuthi ukhetha ukusebenza nabahlinzeki kuphela ezweni lakini noma uzimisele ukubheka abahlinzeki abavela emazweni afana ne-China ne-India. Bese ungaqala ukwenza uhlu lwezifiso lwabakhiqizi bebhizinisi lakho lezingubo zemidlalo.

Izinsiza ezibalulekile zokuthola abakhiqizi bezingubo zokuziphatha e-France/Spain/Portugal/Poland/Belgium/Netherlands/Germany/Sweden/Italy, njll.

  • Imicimbi namakhongolose

Amakhongolose kanye neminye imicimbi embonini yendwangu kungaba okuhlangenwe nakho okuwusizo ngempela ukwazi imikhiqizo emisha nokusungula ubudlelwano obungaba khona nomkhiqizi omuhle wezingubo zaseYurophu. Hlala ubukele idolobha lakho noma ikhalenda yesifunda.

  • Sesha Izikhombisi

Izinkomba zocwaningo zingaba abambisene abahle kosomabhizinisi abafuna abakhiqizi bezingubo ezintsha eYurophu. Bheka izinkomba zokukhiqiza izingubo ezweni, uma ufuna imiphumela ekhethekile kakhulu, bheka uhla lwemibhalo oluvumela ukuxhumana okuqondile negama lomkhiqizo wezimpahla ezithengisa abahlinzeki bempahla.

  • Izinjini zokusesha ze-inthanethi

Cishe usuyazi kakade, kodwa akubizi lutho okufanele ukhunjulwe: amawebhusayithi nezinjini zokusesha ezifana ne-Google nazo zinhle ngokubheka abakhiqizi bezingubo ezinhle eYurophu.

Nokho, kuvamile ukuthola amasayithi aphelelwe yisikhathi noma anolwazi oluphelelwe yisikhathi; ngenxa yalesi sizathu, khumbula ukudonsa umoya futhi uqhubeke nokusesha amakhasi wemiphumela.

  • Amaqembu e-Facebook

I-Facebook igcwele abantu abasazimisele ukusiza abanye. Ngakho-ke, ungesabi ukubheka amaqembu osomabhizinisi abasebenza endaweni efanayo neyakho.

Ngaphambi kokuba ubambe iqhaza ngentshiseko engxoxweni, nokho, khumbula ukufunda imihlahlandlela nemithetho emiswe abanye ababambiqhaza.

  • Ucwaningo oluhle oludala oluzimele

Uma ukhetha ukukhuluma nosomabhizinisi abanolwazi olunzulu nabakhiqizi, okungcono kakhulu - ngemuva kwakho konke, i-fashion ne-dress niche ingaba yinkimbinkimbi kakhulu. Ukungeniswa kwezingubo ezenziwe e-China, isibonelo, kwenziwa kuphela uma izingubo zihambisana nemithetho ye-textile yaseYurophu; osayizi bezingubo zokugqoka kanye nezilinganiso zishintsha kusuka ezweni kuye kwelinye noma esifundeni kuya esifundeni, futhi kungaba yiphupho elibi langempela ukusetha iphethini elilungile lesitolo sakho; ukupakishwa komkhiqizo ngokufanelekile kudinga ukulethwa nohlobo lwesitolo hhayi uphawu lomkhiqizi wangempela. 

Okufanele ukucabangele lapho ukhetha imidlalo efanelekile abahlinzeki bezingubo/umkhiqizi/ abasabalalisi bezingubo kusuka ohlwini

Siyazi ukuthi akwenzeki ngaso sonke isikhathi kodwa, uma unethuba kanye nesikhathi, sincoma njalo ukuthi uvakashele umphakeli wezimpahla zokugqoka ukuze ubuyekeze ubuqiniso bokukhiqiza izindwangu kanye nezinqubo zokukhiqiza izindwangu nokusebenza kahle. Kuzokusiza ukuthi uqinisekise isinqumo sakho mayelana nokukhetha kwabo futhi kukusize ekwakheni ubudlelwano obuseduze bebhizinisi phakathi kwakho nabakhi.

Kunoma ikuphi, lena imibuzo esemqoka okufanele uyicabangele lapho ukhetha umenzi wakho wezingubo kanye nomsabalalisi:

  • Inani: Kufanele ukhethe umhlinzeki wezingubo ongakunikeza ngemikhiqizo yekhwalithi ephezulu ngentengo elingana nesabelomali sakho. Akudingekile ukuthi usole yonke imikhiqizo eshibhile, kodwa uma umkhiqizo wakho uhlobene nokunethezeka (isb. ufuna abahlinzeki bezimpahla zemikhiqizo noma abakhiqizi bezingubo baseMelika), kufanele ukhumbule ukuthi le mikhiqizo izobiza kakhulu kunaleyo. oyithola kwabanye abahlinzeki bezimpahla zokugqoka.
  • Izikhathi zokuthumela: Futhi, kubalulekile ukuthola umhlinzeki wezingubo ongakunikeza izikhathi zokuthumela ezishesha kakhulu. Yiqiniso, lokhu kuzohluka uma ukhetha umsabalalisi kazwelonke noma uma uzothengisa imikhiqizo yaseShayina noma amanye amazwe avela phesheya, kodwa ukugcina amaklayenti akho elinde izinyanga ezingu-2 ukuze athole umkhiqizo wawo akunconywa. Ngakho-ke, kunconywa njalo ukuthi ukhethe umkhiqizi wezingubo ongaletha phakathi nesikhathi esincane.
  • Quality: Beka ama-oda esampula futhi uhlole ikhwalithi yomkhiqizo, ukupakishwa, njll. Ingabe abenephutha mayelana nosayizi? Ingabe izingubo zingcolile? Zibeke ezicathulweni zekhasimende bese ume isikhashana ucabange ukuthi ungawazisa kanjani ulwazi lwakho lokuthenga uma uthola leyo phakheji. Isibonelo, ufuna abakhiqizi be-yoga leggings, udinga ukuhlola amasampula ekuqaleni.
  • Experience: Lesi isici esibalulekile esivame ukunganakwa. Kodwa akufanele kube njena. Ukusebenza nomkhiqizi wezimpahla zokugqoka noma umphakeli onolwazi kuzoqinisekisa ukuthi ama-oda akho alethwa ngesikhathi, namazinga aphezulu ekhwalithi futhi, uma kuba nokunyuka okungazelelwe kwesidingo, umphakeli wakho uzokwazi ukukunikeza ngaphandle kwezinkinga (ngokwesibonelo, ukulungiselela wena ngo-Black Friday noma ngesikhathi samaholide).
  • Abahlinzeki bezimpahla zokugqoka ezingenisiwe ngokumelene nabakhiqizi bezingubo bakazwelonke: Uma ufuna umphakeli wezingubo, omunye umbuzo okufanele ucatshangelwe ukuthi uyafuna yini ukusebenza nabahlinzeki bezimpahla bezwe ezweni ohlala kulo (isibonelo, i-United Kingdom, i-Spain, i-Danmark, noma i-Serbia). Noma uma ukhetha ukuthola imikhiqizo yakho kubakhi bezimpahla bangaphandle, abavela emazweni afana neChina, India noma iMelika. Sike sakhuluma ngezinye okuhle nobubi bokuthola izingubo zemidlalo kubahlinzeki bempahla baphesheya kanye nabahlinzeki bempahla basekhaya

Ungasebenza kanjani nabahlinzeki bakho bezingubo zemidlalo

Uthole abakhiqizi bezimpahla zezemidlalo abahamba phambili bomkhiqizo wakho webhizinisi futhi manje sekuyisikhathi sokwazi ukuthi ungakha kanjani futhi ugcine ubudlelwano obuzinzile nabo ukuze uthole isevisi engcono, isibonelo, amanani ashibhile, izitayela ezisemfashinini, nokuningi. Nakhu ukuthi ungabugcina kanjani ubudlelwano obuhle nomnikezeli wakho wezimpahla zokugqoka:

  • Linganisa umphakeli ngamunye

Qiniseka ukuthi iyisinqumo esingcono kakhulu sebhizinisi lakho nokuthi imikhiqizo yalo ihlangabezana nezidingo zakho. Abahlinzeki bakho kufanele bavumelane nesu lakho.

  • Hlanganisa abahlinzeki abakhulu ebhizinisini lakho

Funda ukuthi zisebenza kanjani futhi uqinisekise ukuthi amasistimu akho afanele - ukukhokhisa, ukucutshungulwa kwe-oda, nokuningi - ahambisana ngokugcwele. Uma ufuna ukusebenza nabasabalalisi bezimpahla zemidlalo ezithengiswayo ezisezingeni eliphezulu, udinga nje ukuhlanganisa abangaba abahlinzeki bempahla.

  • Hlanganyela nabahlinzeki bakho ukuze uthuthukise ikhwalithi nhlangothi zombili, uxazulule izinkinga futhi uthuthukise imikhiqizo

Futhi, sebenzani ndawonye ukuze nikhulise amakhono enu afanele futhi nisebenzise izinqubo ezingcono kakhulu.

  • Kala ukusebenza njalo

Yiba nezingxoxo ezihlelekile njalo nabaphakeli bakho abakhulu mayelana nentuthuko engenzeka.

Umgomo omkhulu uwukusebenza ngokubambisana, ngokwentshisekelo yazo zombili izinhlangothi. Kwesinye isikhathi izinkampani ziba ezesikhashana futhi zivele zicele ukuncishiswa kwamanani kubahlinzeki, kunokucabanga ngendlela enengqondo. Akuyena owawina isikhathi eside.

  • Ukuxhumana nomphakeli wakho

Uma usebenzisana ngqo nomphakeli, lena indlela elula yokunciphisa izindleko nokwenza inzuzo enkulu. Okunye okufanele kucatshangelwe ukuthi abahlinzeki abanakho ukuncintisana bodwa. Isibonelo, uma ushayela umhlinzeki wekesi leselula futhi uthi ibhizinisi lakho lincane kakhulu kubo njengamanje, ungahlala umcela izincomo. Bangase bakunike nohlu olugcwele lwabanye abahlinzeki abathembekile abasebenza nemikhiqizo emincane. 

Ukusungula ukuxhumana nochwepheshe nenkampani yabahlinzeki akulula ngaso sonke isikhathi njengoba ucabanga. Kwesinye isikhathi ukhuluma nomuntu ohlukile ngaso sonke isikhathi uma ufona. Ngokufanelekile, umuntu oyedwa noma ababili bakwazi ngegama futhi bakhumbula imininingwane ethile yebhizinisi lakho. Lokhu akusheshisi nje kuphela ingxoxo, kodwa ungafunda futhi umethembe umphakeli njengoba ubambiswano lukhula. Ngakho-ke, lolu cingo lokuqala kufanele lusungule ukuxhumana nenkampani. Yebo, njengoba izingxoxo zakho zebhizinisi ziba zimbi kakhulu, ungase uqokwe ukuthi ukhulume nomuntu ohlukile esikhathini esizayo, kodwa ukuxhumana kokuqala kubaluleke kakhulu. Ukwengeza, ingxenye yokukhiqiza yalolu cingo lokuqala ukuthola inani elihloniphekile lolwazi kubo. Umugqa wakho wokuqala kufanele ubukeke kanje:

Oku-5 ongakwenza nokungafanele ukwenze ebudlelwaneni bakho nabaphakeli

  1. I-DO - Cabangela ubudlelwano babahlinzeki ukuze uthole impumelelo okwabelwana ngayo kanye nokuthuthukiswa kokubambisana kwesikhathi eside. Siza abahlinzeki bakhulise amakhono abo obuchwepheshe nawokuxazulula izinkinga.
  2. I-DO - Yazi kahle ukuthi abahlinzeki bakho abakhulu basebenza kanjani. Zijwayeze ukusebenza kwabo kanye nesiko labo ukuze ukhuthaze ukwethembana nobudlelwano obuqinile.
  3. I-DO - Hlola ngezikhathi ezithile ukusebenza kwabahlinzeki abakhulu abasebenzisa amakhadi wamaphuzu futhi uhlole njalo imakethe ukuze uthole izixazululo ezisebenza kahle kakhulu noma ezinenzuzo. Ukuba nobudlelwano obuqinile nabahlinzeki akusho ukuthunjwa.
  4. VULA - Ungagxili nje ezinhlosweni zesikhashana, njengokunciphisa izindleko. Ungafuni imigomo yokukhokha engenangqondo kubahlinzeki noma ucabangele izindleko nezingozi zokubamba ingxenye enkulu yohlu lwakho lwamagama.
  5. VULA - Ungamoshi imizamo yakho. Gcina ukuphathwa okukhethekile kozakwethu ababalulekile abambalwa kuphela. Ngaphandle kwalokho, bekungeke kulawuleke.

Isiphetho

Sithemba ngempela ukuthi ulwazi olumayelana Nokusesha Abakhiqizi Bezingubo Zezemidlalo Ethical e-Europe esikunikezayo luwusizo kuwe. Nakanjani funda kabanzi mayelana namathiphu ebhizinisi lezimpahla zemidlalo futhi uthole konke okudingeka sikwazi. 

Uma ungenaso isikhathi esiningi sokwenza lolu cwaningo, kuyanconywa ukuthi usithinte I-Berunwear Sportswear Isitolo esidayisa yonke impahla Company ngokuqondile: I-Berunwear ingenye yabakhiqizi bezingubo zemidlalo abadumile e-Europe, ehlome ngeqoqo eliyingqayizivele lezingubo ezisebenzayo ezifanele ukutshalwa kwezimali ngobuningi. Kubathengisi, abanikazi bamabhizinisi, kanye nabanikazi bamabhizinisi amalebula azimele, sesiphenduke indawo yokuhamba i-athletic abakhiqizi bezingubo eYurophu futhi sikhethe ngempumelelo inhlanganisela eyingqayizivele yokugqoka kokufaneleka okuhamba kahle ngesitayela, ukunethezeka kuyisa uhlobo lwemfashini yokufaneleka ezingeni elilandelayo. Ngokusebenza nathi, siyaqiniseka ukuthi uzoba nebhizinisi elihle elilungile ezinyangeni ezimbalwa.