Umzi-mveliso weempahla zembaleki ububona ukunyuka okukhawulezileyo kunye nokukhula okumangalisayo kule minyaka imbalwa idlulileyo, kwaye ke esona sizathu sisemva koku kuhlala kukukhula kweengqondo zabantu ukuba bakhuthaze ukufaneleka. Injongo yokuba sempilweni kunye nokufezekisa umzimba onyanisekileyo yenze ukuba amanenekazi kunye namanenekazi aleqe ukuya kwindawo yokuzivocavoca, kwaye athathe izitayile ezahlukeneyo zemidlalo, kwaye oku konyuse imfuno yezinto eziyimfuneko zokunxiba. Ukuthandwa okukhulayo kokuzilolonga kwihlabathi jikelele kuye kwaqatshelwa, kwaye ke ngoko iimpahla zempahla zidibanisa ifashoni kunye nokomelela ukuze zibe nesiphiwo sento ekhuthazayo kumakhoboka angaqhelekanga ngaphakathi kohlobo lwempahla eguquguqukayo.

Impahla yezemidlalo kunye nokomelela Imakethi yehlabathi ibanjwa ukuba iphumelele kwi-US$258.9 ngo-2024, ngokunyuka kwentatho-nxaxheba yabantu ngabanye ngeli candelo. Ukuvela kwempahla yezemidlalo kwiingxelo zefashoni yesitalato kwenze ukuba ezi ziqwenga zempahla zibe nefashoni kakhulu phakathi kwee-non-fitness freaks, nazo. Ukususela kwizinto eziphuculweyo zeteknoloji ukuya ekuqalisweni kwenani leendwangu eziphambili ezisebenzayo ezisekelwe kwi-nanotechnology, akukho nto inqanda eli shishini lempahla yezemidlalo ekukhuleni.

Eli xesha ngoku linokuba lelona liqhakazayo kumzi-mveliso weempahla zembaleki kwaye ukuba ucinga ngokuqala eyakho i-workout nxiba ishishini elithengisa izinto ezinkulu, ungawuyeki lo mbono! eli lihlala lilelona xesha lizukileyo kwishishini lempahla esebenzayo, kwaye ngokuqinisekileyo kufuneka utyale imali ukuze uqale eyakho. iimpahla zeembaleki ishishini. Kodwa, akukho shishini eliphumelelayo ngaphandle kwesicwangciso sekhonkrithi kunye nesicwangcisiweyo, kunye nokuphumeza isicwangciso kunye nezibonelelo ezifanelekileyo kunye nemali. Ngoko masifunde apha ngezantsi isikhokelo esipheleleyo sokwenza ivenkile ye-intanethi yempahla yezemidlalo kubaqalayo. 

Qala iShishini leZinxibo zeMidlalo ukusuka ekuqaleni

Ithini imarike ojolise kuyo?

Ukufumana unikezelo olufanelekileyo lweemveliso kumenzi, ungathanda ukwazi imarike ekujoliswe kuyo kakuhle kakhulu. Ukugquma oku, qaphela abantu ojonge phambili ekuthengiseni iimpahla zakho, nabo. Ngaba imarike ojolise kuyo lulutsha olusa ekholejini, abantu abangoosomashishini abasempilweni, abantu abakwiminyaka ephakathi abanyanzelwa ukuba baye kwiiseshoni zomthambo ukuze bakhuthaze umva okanye abathandi befashoni yemidlalo? -Yibonise ngophando!

Isicwangciso esibambekayo sokufikelela kubathengi

Ukufikelela kubathengi abalindelekileyo, kuya kufuneka umise umda wesicwangciso sekhonkrithi. Nazi ezinye iingcamango ezinomdla.

  • Yiya kumdlalo wokuthengisa ngeevlogs kunye neevidiyo, kwaye oku, uya kusebenzisana neebhloga kwaye ke abathanda iYouTube abajonga ifashoni kunye nomxholo omangalisayo.
  • Gxila kuzo zombini imidiya yoluntu kunye nejelo leendaba zemveli ukuthengisa ishishini lakho lokunxiba lokunxiba ngeendlela zokuyila. Baleka ukhuphiswano olwahlukeneyo kunye nemidlalo ukufumana ingqalelo.

Yenza iwebhusayithi yevenkile ye-intanethi

Eyona nxalenye ibalulekileyo yokuqalisa ishishini iya kuba kukwakha iwebhusayithi eyilwe kakuhle eya kuba yi-portal yakho ye-intanethi ukuze wenze ukuthengisa kwaye ufikelele kubathandi bokunxiba kwezemidlalo. Ngale nto, endaweni yokuba uchithe ixesha, kungcono ukuqesha iqela elilungileyo nelinamava okuthengisa idijithali okanye inkampani eya kusebenza njengesixhobo sokukhuthaza ishishini lakho.

Ngethamsanqa, kulula ngokufanelekileyo ukuseta ishishini lakho lempahla kunye noShopify.

Izinto zokuqala kuqala, kuya kufuneka wenze iakhawunti.

Yiya kwiphepha lasekhaya leShopify kwaye uza kubona ibhokisi embindini wephepha apho unokufaka idilesi ye-imeyile yakho.

Cofa kwiqhosha elithi 'Qalisa' kwaye uya kucelwa ukuba ugcwalise ulwazi oluthile kwiakhawunti yakho yakwaShopify.

Yiza negama lokugqitha, igama levenkile (ngaphezulu kule kwicandelo elilandelayo), kwaye ugcwalise ulwazi malunga namava akho ngoshishino.

Emva kokuba uyenzile loo nto, uya kubona esi sikrini:

Nje ukuba ukulesi sikrini, uneakhawunti yakwaShopify, kwaye oko kuthetha ukuba ngokusemthethweni usendleleni yokuba ngusomashishini ophumeleleyo.

Inyathelo elilandelayo? Jonga iingcebiso zethu ngezantsi: 

  • Thenga igama lesizinda.
  • Beka eyona mifanekiso ilungileyo, imizobo ekhangayo, kunye neenkcukacha zeethebhu: makube liphepha elithi "qhakamshelana nathi" okanye "iphepha lomgaqo-nkqubo wokubuyisela" kunye nokunye okunjalo.
  • Iwebhusayithi kufuneka ihlawulwe ngokulula, inikeze umboniso ococekileyo wombala, iifonti, umxholo onexesha elincinane lokulayisha ukuze uphelise amaxabiso okugqabhuka kunye namaxabiso okuphuma.
  • Emva komsebenzi woyilo, lixesha lokudibanisa ishishini lakho leehempe ezikwi-Intanethi kunye nesango lokuhlawula.
  • Cwangcisa inqwelo yokuthenga, kwaye kuyacetyiswa ukuba uye kwisoftware yenqwelo yokuthenga ebanjwe ukuboleka ukhuseleko ngakumbi kubathengi.

Yila ivenkile yakho yakwaShopify

Ungalibali ukwenza ngokwezifiso ivenkile yakho yangaphambili ukuze ibe nenkangeleko eyahlukileyo kweyabanye. Kubalulekile ukuba wenze ivenkile yakho ibe yeyakho, ngakumbi ukuba usebenzisa umxholo wasimahla wakwaShopify kwishishini lakho leempahla zemidlalo. Ngapha koko, ukuba ngaphezulu kwesiqingatha sesigidi abantu basebenzisa Shopify ukuqhuba iivenkile zabo, unokuqinisekisa ukuba ayinguwe wedwa osebenzisa loo mxholo.

Ke kuya kufuneka uye kwiphepha elithi "Imixholo" kwakhona kwiisetingi zakho zeShopify.

Ukusuka apha, uya kubona oku:

Emva koko kuya kufuneka ucofe iqhosha elithi "Lungisa".

Ukusuka apha, uya kubona iitoni zeenketho. Kwaye kunokuba kubhideke kancinci ekuqaleni kunye nento ekufuneka uyenzile ngokulandelayo.

Ndihlala ndithanda ukuqala phezulu kwephepha, ngelogo.

Ukuyila iVenkile yakho: Ukudalwa kweLogo

Mandicacise apha – andiyoncutshe kuyilo.

Ndiyakuthanda ukudlala ngesoftware yokuhlela iifoto, kodwa ngokuqinisekileyo andilunganga kuyilo lwegraphic. Kodwa, ngokunyanisekileyo, akufuneki ube njalo. Kukho izixhobo ngaphandle, njengaye Ukuqandusela or Canva, eyenza uyilo lwegraphic lufikeleleke kubaqalayo abafana nam.

Inxalenye engcono? Kusimahla ukusebenzisa.

Ke xa ndidala i-logo yeshishini lam lempahla yezemidlalo ndatsibela eCanva, ndabhalisa, kwaye ndaqala ukungcolisa. Kukho iitemplates ezisetwe kwangaphambili, kwaye emva kwemizuzu embalwa yomsebenzi weza nale nto:

Igqibelele. Oko kwakungekho nzima, akunjalo? Ngoko ke kufuneka uhambe ngamanyathelo alandelayo wedwa.

Ukufumana kunye nokulahla

khetha owona mvelisi ufanelekileyo wokunxiba kwezemidlalo

Kuya kufuneka ufumane uluhlu lwezinto eziyimfuneko zokunxiba ngokuthenga iimpahla ezininzi kunye nezeembaleki kubathengisi bempahla eyongezelelweyo, abavelisi kunye nabasasazi. Kule nto kukho iindlela ezimbini, unokuqhagamshelana nabavelisi kunye nababoneleli ngokuthe ngqo okanye ngokundwendwela iiwebhusayithi zabo. Ukuqhagamshelana nabo kwi-intanethi, unokufikelela kwi-wholesale yesicelo kwi-intanethi, kwaye wenze i-akhawunti yakho ifakwe iinkcukacha, njengokutyhila ubungqina bakho besazisi, irhafu yokuthengisa okanye inombolo yelayisensi yokuthengisa kunye nezinye ezimbalwa.

Ngoku, unokuqonda njani malunga nomenzi onokukhetha? Nanga amanye amacebiso.

  • Buza iireferensi zakho njengabahlobo kunye noogxa bakho kwishishini ukuba benze kuluhlu olufutshane abona bavelisi bathembekileyo nabadumileyo.
  • Yenza uphando lwangemva kwi-intanethi malunga nezona zinxibo zingcono zokuzilolonga ezikhoyo emarikeni, kwaye uqonde ukuba yeyiphi eya kulungela wena.
  • Jonga iireyithingi ze-intanethi kunye nophononongo ukukhetha omnye wabenzi abalungileyo.

Fumana i-niche

Ukuze wahluke kwabanye abanini bamashishini eempahla zemidlalo, kuya kufuneka ukhethe i-niche yodidi lwakho lwemveliso, kwaye ugxile kuhlobo oluthile lokunxiba. Ingqwalasela ephambili kubanikezeli bakho ngaphambi kokuba benze ishishini kunye nawe kuya kuba kukuqonda i-niche yakho, kwaye nokuba ufuna ukugqwesa kwicandelo elikhethekileyo lokunxiba, okanye iimpahla zezemidlalo ngokupheleleyo, kufuneka wenze isigqibo malunga noku kuqala.

Jonga ikhathalogu yentengiso

Nje ukuba wenze isigqibo malunga necandelo lezentengiso kunye nemarike ye-niche yakho, kuya kufuneka ubone ikhathalogu yentengiso yomenzi onoluhlu olufutshane kwishishini kunye naye. Bacele ukuba bakuthumelele ikhathalogu yokuthengisa ngeposi, okanye undwendwele iwebhusayithi yabo ukuze uyikhuphele. Ngoku, uya kukhetha iintlobo zeempahla ofuna ukuba ishishini lakho libe nazo, kwaye uqhubeke ngokubeka iodolo.

Jonga iisampuli

Phambi kokuba utsibe ukubeka uodolo oluninzi lweemveliso ozama ukuzifumana ishishini lakho, ungathanda ukucela ikowuti yasimahla ukuze wazi ukuba leliphi inani eliya kuxabisa kwaye udibanise oko kunye nemida yakho yohlahlo lwabiwo-mali. Ngoku, ukuba yonke into ilungelelaniswe kwisiphelo sakho sezemali, kukwazi ukumema iisampulu zemveliso ukuze uqonde uyilo kunye nomgangatho weemveliso ozifumanayo ukuzithengisa kubathengi. Ukuba awuzithandi iisampuli, uya kuhlala utshintsha umenzi wakho.

Lungisa amaphepha-mvume oshishino

Ukuqhuba ishishini lokunxiba kwezemidlalo kuya kufuna iimvume ezithile, kwaye ezi kufuneka zilungiswe phambi kokuba uqalise yonke into ngendlela epheleleyo. Iimvume ziquka isatifiketi segama elithathwayo, imvume yokuthengisa ngokutsha okanye imvume yerhafu yokuthengisa nokunye okuninzi.

Ixesha lokuthatha isigqibo malunga nothotho lweenkonzo onokuzinikezela

  • Ngoku ekubeni sele wenze isigqibo malunga nohlobo lodidi lweemveliso ekufuneka ugxile kulo, kuya kufuneka ucinge ngeenkonzo onokuthi uzinike abathengi eziya kukubangela ukuba ube neshishini elihlonitshwayo lokunxiba kwezemidlalo.
  • Soloko uqinisekisa abathengi ngokuthunyelwa ngokukhuselekileyo nangexesha kweemveliso
  • Idesika yenkonzo yabathengi kufuneka ibe nobuchule kwaye ingenamthungo ngokwaneleyo ukusombulula nayiphi na imiba kwaye yamkele izikhalazo.
  • Ukunikezwa kwexesha nexesha, izaphulelo zonyaka, kunye neenzuzo zibalulekile ekuziseni abathengi abongezelelweyo.
  • Umgaqo-nkqubo wokubuyiswa kweemveliso kufuneka ungabi nangxaki.

Ngalo lonke ixesha gcina uluhlu lwakho lwempahla lusexesheni

Kuya kufuneka ukhethe umenzi onokukuhenda ngezona mveliso zihlaziyiweyo, hayi into ephelelwe lixesha nephuma efashonini.

Kule nto, yazi malunga neenkcukacha zendlela ihlabathi lempahla yezemidlalo elisebenza ngayo.

  • Jonga imbonakalo yee-celebs kunye neemodeli kwiingubo zezemidlalo.
  • Jonga imiboniso yefashoni eyenzekayo kwihlabathi lefashoni igxile kwimpahla yezemidlalo.
  • Funda ngakumbi iiblogi zefashoni yokuqina.

Amaxabiso kunye neNtengiso

Ulwakhiwo lwamaxabiso

Elona nyathelo libalulekileyo kukubonakala kwiindlela zentengiso kwaye uqwalasele amaxabiso onokuwabiza ngokulula ukuthengisa iimpahla ezisebenzayo kubathengi. Ukufumana inzuzo ethe kratya, kufuneka uqwalasele isicwangciso esifanelekileyo samaxabiso, ukuze ube nesabelo sakho senzuzo. Iindleko zakho kufuneka zigcinwe engqondweni ngelixa ukhetha iindleko ukuze ufumane umda onyanisekileyo wenzuzo, kwaye ungaze wenze ilahleko. Khumbula, imali oyifumana kubathengi ikwanceda ukuba uhlawule imali-mboleko yakho kunye ne-EMI's.

Icebo lokukhuthaza

Awungekhe uqhubele phambili kwishishini lakho leembaleki ngaphandle kokusetyenziswa ngokufanelekileyo kwesicwangciso esisebenzayo nesithembekileyo sokuthengisa kunye nesicwangciso sokuthengisa esiqhutywa liqela labaphathi. Qesha iqela elinezakhono zokwenyani kunye neqela leengcali zentengiso kwimidiya yoluntu enokuzoba isicwangciso esifanelekileyo sokubhengeza ishishini lakho kwiiforamu ezahlukeneyo ze-intanethi, ukusuka kuFacebook ukuya ku-Instagram. Kwakhona, yenza umgudu wokubeka ishishini lakho kumajelo eendaba aqhelekileyo afana nephephandaba kunye nomabonakude. ukusebenzisa isicwangciso esilungileyo sokuthengisa, ungathanda ukuthatha isihlalo kunye neqela lezentengiso kwaye uqwalasele into ekhethekileyo kunye nengaphandle kwebhokisi, njengokugijima ukhuphiswano kunye nokuqhuba i-hashtag ehamba phambili. Kwakhona, gcina ibhajethi yakho engqondweni njengoko ukutyala imali engaphezulu kwimikhankaso yokukhuthaza ayilonyathelo lobulumko.

Ukuqukumbela

Ke, ngoku uyazi kakuhle ukuba ungaliqala njani ishishini lakho leempahla zemidlalo - sivuyisana nawe! Ngoku imalunga nokuthatha loo manyathelo ekwenzeni amaphupha akho okuba ngusomashishini abe yinyani.

Kodwa kwakhona, ngaphambi kokuba uqalise i-workout yakho yokunxiba ishishini, qiniseka ukuba uhlala kwaye ulungisa isicwangciso kwaye uzobe isakhelo esiya kukusondeza kunjongo yakho. Eyona mantra yempumelelo iya kuba kukucwangciswa kwaye ube nengqondo efanelekileyo yokufezekisa iinjongo zakho zeshishini kwaye ube Ishishini eliyimpumelelo lokunxiba ishishini.