Ngaba uyafuna ukuqala uhlobo olutsha lwempahla yezemidlalo kwilizwe lakho? Kuhlahlo lwabiwo-mali olulinganiselweyo? Kwaye akukho amava? Okanye unezimvo ezintle zoyilo okanye umbono opholileyo wesinxibo sokuzilolonga? Ngaba awuzifumani izitayile ozifunayo? Ixesha linokuba ngoku lokuba wenze owakho umgca wempahla yezemidlalo eyenzelwe wena oluphawu ubucinga ngalo. Kodwa kunzima ukwazi ukuba ungaqala ngaphi, okanye ungasondela bani ukuze ibhola iqengqeleke. Ukuba ufuna ukuqalisa ileyibhile yeempahla zemidlalo, ngoko thina Inkampani yezinxibo zezemidlalo iBerunwear inokukunceda kwinqanaba ngalinye lendlela. Ngaphakathi nawe. Funda kwesi sikhokelo siqinisekileyo kwaye siya kukunika isishwankathelo se 7 amanyathelo inxaxheba ekuqaliseni elakho ishishini leempahla zemidlalo, kunye nolwazi ekufuneka ufunde ngalo.
Ke masiqale ngesishwankathelo esilula samanyathelo esisikhokelo:
- Umkhombandlela weBrand
Fumana i-niche yakho yempahla yezemidlalo. Yakha isicwangciso sakho seshishini kunye nesikhokelo sesimbo sophawu. - Umkhiqizo weMveliso
Fumana ukuyila. Fumana umyili wefashoni onokuzisa umbono wakho ebomini. - Ukucaphula kunye neSampulu
Thenga ixabiso elifanelekileyo kunye nomvelisi kwaye emva koko uqalise isampuli. Oku kufuna umonde kwaye akoyiki ukulwela ukusondela kwimfezeko. - Manufacturing
Ixesha lokucofa iqhosha kwisimbuku. Iiveki ezili-12 ziya kuhamba ngokukhawuleza, kodwa unokuninzi onokukwenza okwethutyana. - Marketing
Yakha isicwangciso esomeleleyo kwaye uqinisekise ukuba unenkcitho yentengiso ezinikeleyo. Musa ukuvumela umsebenzi wakho onzima ungabonakali kubaphulaphuli bakho. - I-E-Commerce
Yenza amava omsebenzisi abe mnandi kangangoko. Kwaye ungalibali iiCTA zakho. - Ukuzalisekisa uMyalelo
Ibhabha iphuma ngomnyango, qiniseka ukuba ifika ngokukhawuleza kwaye ngaphandle kokuphazamiseka.
Uluqala njani uphawu lwesinxibo seMidlalo esiSiko ukusuka ekuqaleni
Inyathelo 1. Umkhombandlela weBrand.
Ithini indawo yakho yempahla yezemidlalo?
Ibhrendi yakho isaqala apha, ngombono ogqwesileyo. Mhlawumbi ayikafumaneki okwangoku, okanye kunjalo, kodwa uyazi ukuba uya kuqengqeleka kwifula ngcono? Indlela oza kuyenza isebenze ihleli ibuthathaka kwezi ndlela zintlanu; Ngubani, Yintoni, Phi, Kutheni & Njani. Ke, siza kufuna ukuba ufune ukujonga okuqinileyo ngaphakathi kwesipili segumbi lokutshintsha kunye…
Zibuze le mibuzo mi-5
- Ndithengisela bani?
Ngubani othenga iimveliso zakho? Yintoni abayithandayo nabangayifuniyo? Yazi umthengi wakho, yenza uphando, kwaye ucokiseke. Kuhle ukuba nemveliso efunwa ngabantu, kodwa ngaba uyazi ukuba ngubani kanye loo mntu? Yakha umntu womthengi kwaye ube nobuhlobo kunye nabo. - Ndizithengisa ngantoni?
Ithini imveliso yakho? Yeyiphi ingongoma yakho yomahluko eza kwenza ukuba ubonakale kubaphulaphuli bakho? Yintoni eyenza i-brand yakho ibe yodwa kwaye yahluke - Kutheni umntu wam efuna le nto ndinayo?
Yintoni efunwa ngabaphulaphuli bakho kwimveliso yakho abangayifumaniyo kwabo bakhuphisana nabo? Kutheni iza kuthengisa? Kutheni le nto le mveliso iyimveliso abaza kuchitha imali yabo kuyo? Yazi imveliso yakho. Zithembe ekukhululweni kwayo emarikeni. - Ndizakuyithengisa phi into yam kubani?
Umthengi wakho uchitha phi imali yakhe? Kwi-intanethi? Kwivenkile? Ngaba bajonga iimveliso zakho kwiselfowuni okanye kwidesktop? Jonga kwindlela abasebenzisa ngayo imali kunye neempawu zabo. - Ndizakuyithengisa njani into yam kubani?
Iqhinga lokuthengisa apha siyeza! Ucwangcisa njani ukuthengisa le mveliso? Ngaba isicwangciso sakho sokuthengisa imidiya yoluntu sihambelana nabaphulaphuli bakho? Uza kukhunjulwa njani, wakhe intembeko yophawu kwaye ukhuthaze ukunyaniseka? Ngoku sele ufumene ntoni, wazi umntu wakho, kwaye uzifumana phi - uza kubenza njani ukuba bayibone KWAYE uyifune?
Ukuba ucinga ngale nto - le mibuzo isenza isicwangciso seshishini lakho. Okwangoku, kufanele ukuba unegama entlokweni yakho… (Qalisa kwisicelo sakho sophawu lwentengiso ngelixa ulapha). Inyathelo elilandelayo liya kuba siSikhokelo sakho seSimbo seBrand. Isikhokelo seSimbo seBrand yibhayibhile yakho yophawu. Yakhelwe ngumyili wegraphic, iqala ngokwenza i-wordmark yakho kunye ne-icon. Cinga ngoNike kunye noNike.
Ukusuka apho yakhiwe, kodwa ayipheleliselwanga ukubandakanya oku kulandelayo:
- Iimpawu zeBrand-Igama kunye ne-Icon
- Ubungakanani obufanelekileyo, ukubekwa, ukulingana, ukungahambi kakuhle
- IPalethi yoMbala weBrand
- Iifonti - iiheader, iiheda ezingaphantsi, kunye nekopi yomzimba
- Ukusetyenziswa ngokufanelekileyo kulo lonke uphawu lokuthengisa - iiwebhusayithi, ii-imeyile, imidiya yoluntu, ukupakishwa, izinto zokubhala, amaxwebhu asemthethweni kunye nePOS.
- Ubuhle beBrand – bumelwe yimifanekiso efanelekileyo
Ezo mpawu uzithandayo, uphawu lwazo olucocekileyo noludibeneyo-balandela isikhokelo sokuqinisekisa ukuba bahlala ngaphakathi kobuhle babo ngamaxesha onke.
Inyathelo 2. Uyilo lweMveliso.
Ngoku, masithathe loo mveliso yephupha kwaye siyibeke ephepheni.
Yibone ngeso lengqondo uze uyenze ibe yeyokwenene.
Apha kulapho uya kufumana ubuchule. Qala ibhodi yePinterest. Umfanekiso weskrini kwi-Instagram oyithandayo. Qokelela iiwotshi. uqwenge iphedi kunye nepensile kwaye ufumane umzobo. Inkqubo yokuyila inokuba yinto eyonwabisayo, kwaye inzima, unokuzibuza:
Ngaba kufuneka ndiyazi indlela yokuzoba ukuqala uphawu lwempahla?
Impendulo emfutshane ngokuthe ngqo Hayi, ungaqala kwaye uqhube uphawu oluyimpumelelo ngaphandle kokwazi ukudweba, kodwa ngenxa yakho kwaye ekugqibeleni, ngenxa ye-brand - ewe kuya kunceda kakhulu ukuba unokubona ngeso lengqondo iingcamango zakho. Nazi iindlela ezilula zabaqalayo ukwenza uyilo lwakho luqhubeke:
- Sebenzisa iitemplates
Ungasebenzisa iitemplates zoyilo ze-Illustrator ezigqityiweyo nezikhutshelwayo onokuthi uzilungise ngokwakho. Ezi zinokutshintshwa ukuze zihambelane neemfuno zakho. Unokufumana iitemplates zoyilo kwi INkqubo yoBulungu boShishino lwezinxibo.
- Umthombo wangaphandle
Ngokuxhomekeke kubungakanani bebhajethi yakho, unokuhlala uqesha umyili onokukwenzela umsebenzi. Ndwendwela iDesinder.com ukufumana umyili ozimeleyo kwihlabathi liphela. Kuya kufuneka uchaze iingcinga zakho kumyili ukuze enze umsebenzi wakhe kwaye aqale ukuzoba izimvo.
- Funda ukuzoba
Ukuba ufuna ukuba kulawulo olupheleleyo kwaye ngokupheleleyo phezulu kwinkqubo yoyilo, ke akukho ndlela zimfutshane - funda indlela yokuzoba. Ziqhelanise de ube nokubona umbono wakho ephepheni okanye esikrinini. Kwimizobo yezandla, ungasebenzisa iipensile, iimpawu, i-watercolor, i-gouache, i-collage, nantoni na eyenza ujabule kwaye uphefumlelwe.
- Sebenzisa iitemplates zecroquis
Ezinye iindlela zokuyenza kukuprinta imizobo yeepakethe zetekhnoloji kwi-intanethi yezitayile ezifanayo kwaye uzizobe ngokutsha ngoyilo lwakho kwibhokisi yokukhanya. Usuvele unayo i-mainframe yoyilo kunye nomlinganiselo, lungisa ubude, ububanzi kunye nohlengahlengiso lwemigca ukuze ihambelane nokunambitheka kwakho.
Ngaphambi kokuba singene kwiinkcukacha, singathanda ukuhamba ngenkqubo yocwangciso.
Qiniseka kwaye uqiniseke kuyilo lwakho, ukuyifumana apha kuya kukunceda emva koko.
Nje ukuba ibhodi yakho yoyilo igqitywe, lixesha lokuhamba uye kwinyathelo elilandelayo – iiPakethi zoYilo.
Yintoni kwaye kutheni ndifuna le pakethi yoyilo nje ukuba ndiyenzile ibhodi yam yoyilo oyibuzayo? Ewe, ngenxa yezizathu ezininzi.
Ipakethe yoyilo inokuba yiseti yamaxwebhu omyalelo enziwe ngumyili wakho. Oku kuhlala kuyindlela esiya kukunika ngayo amaxabiso kunye nesikhokelo kumenzi. Oku kuquka izinto ezifana neenkcukacha zokwakha, ukwenziwa, imibala, iilebhile zebhrendi, iithegi ezijingayo, ukubekwa koshicilelo, usetyenziso loshicilelo, izincedisi, nokunye okuninzi.
Ipakethe nganye yoyilo iqikelelwe kuyilo lwakho olulodwa, akukho zimbini zilinganayo.
Ngaphandle kweepakethi zoyilo, awuzukulungela ukufumana iikowuti kumenzi wakho.
Oku kusikhokelela kwinyathelo lesi-3.
Inyathelo lesi-3. Ukucaphula, ukuFumana kunye neSampulu
Nje ukuba ibhodi yakho yoyilo kunye neepakethi zigqityiwe, ngoku uya kungena ukukhangela amalaphu akho kwaye ucaphule uluhlu lwakho.
Ngokuthumela zombini ibhodi yakho yoyilo yokugqibela kunye neepakethe kubavelisi ngoku uyakuqinisekisa ukuba umzi-mveliso ucacile kwinto ojonge ukuyenza kunye nendlela abaya kunceda ngayo. Ukusuka apha umzi-mveliso unokucebisa amaxabiso, ii-MOQ kunye namaxesha okukhokela iisampulu.
Ukuthenga ngeenxa zonke, amaxabiso ahluka kakhulu kwaye achatshazelwa kakhulu lixesha lonyaka, izixa, amalaphu, kunye nomzi-mveliso. Iifektri ziya kugxila kwizinto ezahlukeneyo; abanye baya kuba ngcono kuxinzelelo ngelixa abanye banokugqwesa kwiimpahla zangaphandle. Abanye banokunikezela nge-MOQ ephantsi ngexabiso elingcono. i-arhente ethembekileyo iya kuba nokufikelela kwiifektri ezininzi kwaye ilungele ukuwela iindleko zakho.
Kodwa qiniseka ukuba uyayiqonda kakuhle into oyifumanayo ngelo xabiso. Buza ukuba ngaba iifektri zakho ziyaphicothwa na kwaye ukuba ziyalandela na iindlela zokuziphatha nezokusingqongileyo.
Nje ukuba ufumene amaxabiso ozingca ngawo, lixesha lokucwangcisa ixesha kunye nocwangciso.
Yakha iSicwangciso seMveliso.
Ngoku sinokuqonda okucacileyo malunga neendleko zeempahla zethu, siza kuphinda sivavanye-into efunekayo, engeyiyo, kunye nendlela oku kudlala ngayo iindleko ezigobileyo.
Kubalulekile ukuqaphela nangona kunjalo, zonke iikowuti xa uqalisa inkqubo yesampulu, zinjalo nje – izicaphulo. Ukuguquguquka phakathi kwesantya sotshintshiselwano, amalaphu, izincedisi kunye nomvuzo olungileyo kunokutshintsha ixabiso leyunithi yakho yokugqibela. ngokunjalo nasemva kwesampulu; Ukusetyenziswa kwelaphu lokugqibela okanye utshintsho kwimpahla kuya kuchaphazela amaxabiso akho nawo.
Kodwa akufuneki ibe sisixa esigqithisileyo. Into nje ekufuneka uyikhumbule kwaye uyilungele.
Ukwakha isicwangciso semveliso kuyo yonke into oyiyileyo kwaye uceba ukuyikhupha kuya kukunceda ukuyibeka phantsi phambi kwakho. Ukusuka kumaxabiso, amaxesha, iisampulu, nayo yonke into ephakathi.
Ungade ufumanise ukuba oku kutshintsha iikhonsepthi zakho zokuqala zibe ngamanqanaba ahlukeneyo okanye amathontsi onyaka.
Nina niselapha? Ewe?
Masilungiselele ukwenza isampuli.
Nje ukuba uvume iipakethi zakho zoyilo kunye nokucaphula, inyathelo elilandelayo lifumana ukuchukumisa okwahlukileyo.
Ngaphambi kokuba siyithumele kumzi-mveliso ukwenza isampuli, ungathanda iinkcukacha zakho zobugcisa. oku kudla ngokuba luhlelo lwakho lobungakanani, amanqaku omlinganiselo/okwakha, kunye neepateni. Isiqwenga sokugqibela sokubonisa iipakethe zakho zoyilo kwiiPakethi zeTekhnoloji ezigcwele ngokupheleleyo (okanye iTech Specs).
Ezi nkcukacha zenziwa zii-Garment Techs ezinezakhono eziphezulu ezimsebenzi wazo ikukuqonda nokuxelela umzi-mveliso indlela yokwenza le mpahla. oku kuphakamisa ukuba iisampulu zakho kunye nesambuku ziya kuba sekupheleni koko uyilwe ngokusemandleni.
Iitekhnoloji zempahla zineliso elincinane leenkcukacha kunye nempahla onokuthi uyiphose baya kuyibona kwaye bakulungisele yona.
Kukongezwa kwezi superstars, siya kuqalisa ukuqinisekisa ukuba iisampulu ezifanelekileyo ziza kufutshane nemveliso egqityiweyo kwakamsinya.
Abagcini nje ngokudala ii-specs zakho zeemveliso zakho, umgangatho ulawula zonke izigaba zenkqubo yophuhliso lokuthengisa ukuqinisekisa ukuba akukho nto iphosakeleyo.
Zixabiseke kakhulu kulo naluphi na uhlobo lwempahla elungileyo.
IiTekhnoloji zeGarment kunye neenkqubo ezifanelekileyo zesampulu zithetha iisampulu ezimbalwa ezifanelekileyo kunye namaxesha akhawulezayo okukhokelela kwisampulu ngokubanzi.
Ngelixa sixoxa ngeesampulu ezifanelekileyo, masibaleke kwiindidi ezahlukeneyo zeesampulu onokuzilindela.
Isampulu efanelekileyo -
Isampulu efanelekileyo kufuneka ilinganiswe kwaye ithelekiswe ngokuchasene ne-techs specs yakho yi-GT yakho, zombini eziflethi kunye ne-mannequin. oku kudla ngokuqinisekisa ukuba isinxibo sakhiwe ngokuchanekileyo. iyakuvumela ukuba uqinisekise naluphi na uhlengahlengiso olufuna ukwenziwa kwisampulu eyongezelelweyo.
Kunqabile, isampulu elungeleyo ibuya nge 100% kwasekuqaleni, umgangatho wethu ubuncinci be 2. Asifuni kuqhubela phambili kwisambuku ngaphandle kwesampulu efanelekile ubuncinane eyi 99% echanekileyo.
Isampulu efanelekileyo izakwenziwa ngelaphu elililo, mhlawumbi ingengombala ufanelekileyo, okanye ilaphu elisezantsi – nantoni na ekhoyo ngelo xesha ngaphakathi kwesampulu yesampulu yegumbi. eyona nto kujoliswe kuyo apha ifanelekile ngaphezu kobuhle.
Ngexesha lokulinganisa, isampulu kulapho sinokuthi sifumane khona amalaphu, izincedisi, ubonelele ngoqhayiko loshicilelo, kunye nelabhu ediphu amalaphu anemibala elungiselelwe ukuvunywa.
Iisampulu zokuVeliswa kwangaphambili -
Nje ukuba iisampulu ezifanelekileyo zivunyiwe, kuquka ushicilelo & nezixhobo, siya kuqinisekisa iodolo eninzi kwaye singenise iPPS (Iisampulu zangaphambi kweMveliso). I-PPS ikwicala lemveliso egqityiweyo njengoko uya kufumana. iyakuba kwilaphu lakho lesambuku, kunye nazo zonke iitrim ezifanelekileyo kunye noshicilelo. Akufunekanga kubekho naluphi na utshintsho kweli nqanaba. Lumboniso nje ochukumisayo wento ekufutshane nokwenziwa ngumzi-mveliso. kufuneka ukulungele nokuba ukulungele ukusebenzisa ezi sampuli ngeenjongo zokuthengisa ezimbalwa.
Isampulu yokuthumela ngenqanawa-
Iisampulu zokuthumela ngenqanawa kufuneka zivele ngokufanelekileyo ngokungathi iPPS yakho (kungenjalo sineengxaki). zithathwa kubuninzi nje phambi kokuba kugqitywe ukubonisa ukuba ewe, zonke iimveliso zifana kwaye zicocekile. Iisampulu zokuthumela ngenqanawa kufuneka zivunywe phambi kokuba isambuku sithunyelwe sisuka kumzi-mveliso. Ukuthathwa kwesampulu kudla ngokuba yinkqubo eyandisiweyo, kodwa kubaluleke kakhulu ukuphuhlisa imveliso yakho kwindawo ongathanda ukuba ibe kuyo ngaphambi kokungena kumanyathelo alandelayo.
Inyathelo 4. Ukuvelisa
Siyasondela, akunjalo?
Kungekudala uza kufunda ngoluhlu lwakho lokuqala ukuba uphuhliso lwemveliso yinkqubo. Mhlawumbi awuzange uyibone indlela isikipa esisebenza ngayo kwaye masikubonise umboniso wokwenziwa kweempahla zemidlalo zobuchwephesha:
Yintoni Embroidery
Umhombiso oqhelekileyo yeyona ndlela yethu idumileyo yokuhombisa ngokubanzi kunye nokunxiba kweqela. Ezinye iimveliso ezihonjisiweyo zifaneleka kakhulu kukuzifudumeza kweqela, iminqwazi, iijezi zebaseball, iibhatyi ezinobumba, iihempe zepolo, kunye neengxowa zeqela.
Yintoni iScreen Printing
Ukuprintwa kwesikrini esiqhelekileyo sisesibini esisondeleyo kwi-embroidery xa kuziwa ekulungiseleleni ukunxiba kweqela kunye neejezi. Ukuprintwa kweSilkscreen kokona kulungileyo ukwenza izikipa, iihoodies, iibhulukhwe ezimfutshane zembaleki, iijezi zokuziqhelanisa, kunye neehempe zokucinezela.
Yintoni Ukugqithiswa kobushushu
Ushicilelo lokugqithisela ubushushu yindlela yokuhombisa yakho ukuba uceba ukwenza umntu ngamnye isinxibo sakho samaqela ngamagama abadlali kunye namanani. Ukuhanjiswa kobushushu kuyafikeleleka ngakumbi kunoshicilelo lwesikrini ukwenzela umntu ngamnye kuba awudingi kutshisa isikrini esitsha ngokusetyenziswa ngakunye.
Kwaye nangona ngokuqinisekileyo bekungekho-hiccup-free, ufunde iitoni endleleni - akunjalo?
Nje ukuba uzivume iisampulu zakho ezifanelekileyo, sitsibela kwiPPS yethu. Emva kokuba iPPS yakho ivunyiwe, siqala imveliso.
Imveliso epheleleyo, ifakwe kwiimveliso zakho kunye nobukhulu boluhlu, ithatha naphi na ukusuka kwiintsuku ze-45 ukuya kwiiveki ze-12 (+ iiveki ezi-2 zokuthunyelwa).
Oko kukushiya unexesha lokucwangcisa yonke enye into. Khange ucinge ukuba uzophumla iinyanga ezi-3, akunjalo?
Kuba sonke siyazi ukuba ayisekho phantse intengiso. Asifuni kukunika imveliso egqwesileyo emva koko singakuncedi ukuba uyithengise ngempumelelo.
Ngexesha lemveliso ungathanda ukuqwalasela izinto ezininzi; I-e-commerce, imidiya yoluntu, kunye nayo yonke enye intsimbi echaseneyo kunye neempempe ezenza uphawu lwakho, uphawu.
Ixesha lokukhuthaza ukubonakala, ukuthembeka, kunye nokwazi ngaphandle apho.
Oku kusikhokelela kwi…
Inyathelo 5. Ukuthengisa
Wenza ntoni umlimi ngemveliso yakhe xa sele ikhulile? Bayithatha bayiplage kwaye bayicwangcise kakuhle ekuboniseni ukuhenda abaxhasi abalambileyo. banokukhwaza ukonga kunye nezibonelelo ngokuphindaphindiweyo ukunxibelelana kunye nokutsala abathengi abatsha, khumbula igama lakho kutyelelo lwakho lokugqibela ukuze bakutsalele ngaphakathi, kwaye babonelele ngeesampulu okanye inkuthazo ukukubongoza ngaphaya kwendlela.
Kwaye ngelixa ukuthengisa kutsha nje uluhlu lwakho olutsha lweempahla zemidlalo alululanga njengokukhwaza abantu ukuba bathenge iibhanana zakho, amaqhinga abawasebenzisayo ahlala egqithiselwa ngaphezulu. Makhe sicazulule ezinye izibonelelo zesicwangciso sentengiso yedijithali enyanisekileyo.
- Ukwandisa ulwazi lophawu/ukubonakala
Yintoni injongo yokuba nemveliso egqwesileyo ukuba akukho mntu unokuyibona?
Ngokwesiqhelo uya kubonwa nge-SEO, ngokucwangciswa kwegama elingundoqo kunye nexesha elincinci. ukuze ufumane iziphumo uya kufuna umonde, ngakumbi ngexesha lemarike ehluthisiweyo ukuze uqinisekise ukuba umxholo wakho unengqondo.
Nangona kunjalo, ukufikelela kwizinto eziphilayo kunokuba kukubetha ihashe elifileyo kwamanye amaqonga, ngokuqinisekileyo uya kuhlawula ukudlala. Cinga iintengiso zikaFacebook/Instagram, ukuphinda ujonge kwakhona, kwaye unikezele ngentengiso enyanisekileyo echithwe kuyo.
- Qhagamshelana nabaphulaphuli bakho
Uyabazi abaphulaphuli bakho; uyasiqonda isizathu sokuba bafune imveliso yakho kwaye ngoku ubafumene. Intengiso yesiNtu iphelile, abantu abafuni indawo yokuthengisa; bafuna ibali. Yenza uhambo lomthengi lube nomtsalane kwaye lubenobuntu, yonke inqaku oyiqhagamshelayo - yenza ukuba ikhumbuleke.
- Bandise abaphulaphuli bakho
Nje ukuba uqalise ukukhangela abaphulaphuli bakho, qalisa ukuyenza ibe luluntu. Imakethi yakho ojolise kuyo yabelana ngezinto onomdla kuzo kunye nezinto ozonwabisa ngazo, uthumele umxholo obandakanyekayo ongadibaniyo kunye nemveliso yakho kodwa isazisi sophawu lwakho ukwandisa ukufikelela lwayo.
- Ukukhulisa ubukho bakho kwimidiya yoluntu
Imidiya yoluntu inokuba KUFUNEKA. Sebenzisa ezifanelekileyo kwibhrendi yakho kwaye ube ngokuhambelana nokuthumela kwakho kunye nomxholo.
Amaqonga onokucinga ngawo nguFacebook, Instagram, YouTube, LinkedIn, Pinterest & Twitter.
- Ukwandisa intengiso yakho
Oku kuhle ukuzichaza. Awudalanga olu hlobo ukuba kungabikho mntu uluthengelayo. Ke ungathanda ukuba nethagethi eyomeleleyo eqhutywa yintengiso.
Ukuthengisa kuya kuba yinxalenye enkulu yempumelelo yophawu lwakho okanye ukusilela ukukhula. Siyazi ngoku ukuba emva kokuba wenze isinxibo sakho, ukuba ukusikhupha kwaye sibonwe ngabantu abafanelekileyo akusoloko kulula kuba sikhangeleka. Ukuthetha ngokubonakala, ngaba ukhe wacinga ukuba leliphi iqonga le-e-commerce elilungele wena?
Inyathelo 6. E-Commerce
Itshintshile indlela esithenga ngayo, kwaye nangona izitena kunye nodaka ngokuqinisekileyo azifanga (andikhathali nokuba uvile ntoni), urhwebo lwe-e-commerce yeyona ndawo ilungileyo yokuqala ukuthengisa uphawu lwakho.
Ukusuka ekufikeleleni okukhulu ukuya kwii-overheads ezimbalwa; amandla okuqalisa amancinci usebenzisa iqonga lewebhu lithetha ukuba awukhawulelwanga yindawo okuyo. Abaphulaphuli bakho kukuba i-intanethi, okoko nje uhoye inyathelo lesi-5 kwaye uyifumene. Kukho into eninzi eyenza indawo ye-intanethi. Kwaye iwebhusayithi eqhuba kakubi inokuchaphazela kakhulu ukuthengisa kwakho. Njengamava omthengi abaluleke kakhulu xa usevenkileni, amava omsebenzisi (UX) kwindawo ye-intanethi abaluleke kakhulu ekuguquleni ezo ntengiso. IiWebhusayithi kufuneka zilayishe ngokukhawuleza, zibandakanyeke, zihambe lula, kwaye zifumaneke ngokuthe ngqo.
Kwaye ndifuna ukuba ukhuthaze ukuba ungabikho kwezi ncwadi zintathu; CTA.
Fowuna. Ukuya. Isenzo.
Khuthaza umsebenzisi ukuba afune isenzo okt Thenga ngoku, Jonga uluhlu & Thenga ngoku. Bakhokele apho kufuneka bafike kwiphepha lakho - iphepha lokuthengisa.
Ke leliphi iqonga eliyinyani kuwe?
Iingxilimbela ze-E-commerce ezifana noShopify zisebenziseka ngokulula kumthengi kwaye ke ngoko ngumqhubi. Iqonga elingasemva lenza ukubamba isitokhwe kube ngumoya. ukhetho eneneni alupheli ukwenza ngokwezifiso kwaye uzenzele, kwaye kukho iplagin yayo phantse nantoni na oya kufuna ukuyibonisa. Yenza uphando lwakho, khangela iiwebhusayithi ozinqwenelayo, kwaye yintoni eyenza amava abe mahle kwaye akhumbuleke kuwe. oku kunokukunceda ukuba ukhethe okufumanayo ukwenza iwebhusayithi yakho ibe ntle.
Kwaye ngoku silapha, kwindawo yethu yokugqibela.
Siye sacinga. Siyivavanyile. Senze izinto ezithengiweyo. Sigqibile isiCwangciso sethu seNtengiso. ufumene i-e-shop yethu. Ngoku, ingaba isitokhwe sethu siza kuya phi? kwaye sifumana indlela yokuyithumela.
Inyathelo 7. Ukuzalisekiswa koMyalelo.
Ubuhle bokuqalisa ishishini lempahla yezemidlalo yewebhu kukuba uninzi lwayo luhlala lwenziwa kwilaptop yakho, nanini na, naphi na. Kwaye uninzi lwenu, lishishini oliqalayo ukuba ekugqibeleni libe ngumsebenzi wakho wexesha elizeleyo. Kodwa oko akuthethi ukuba uqhubeke ungenzi ukugaya imihla ngemihla.
Ke, ngaphandle kokuba uceba ukuvula indawo yakho yokugcina okanye ukuzalisa igaraji yakho ukuya kwisilingi, unokufuna ukubonakala ukwindawo yesithathu yokugcina kunye nokuhanjiswa. Ukusuka ekuchongeni, ukupakisha, ukugcinwa, ukubuyiswa, ukubalwa kwesitokhwe, nangaphaya - ivumela ukungaguquguquki kubathengi bakho kunye nawe. singasathethi ngereyithi ezithotyiweyo zokuthumela ngokuthe ngqo ukusuka kwindawo yokugcina umbulelo kubudlelwane babo obukhoyo kunye neenkampani zothutho. Kwindawo ekhuphisana kakhulu njenge-e-commerce, ungathanda ukuqiniseka ukuba ukuthumela kwakho kunye neembuyekezo zikhawuleza kwaye azibuhlungu. Abathengi be-Savvy baya kujonga awona maxabiso alula kunye nemigaqo-nkqubo ethe ngqo xa kuthengwa.
Kwaye oko kusizisa phezulu kwizinyuko ezisixhenxe. Ngaba zibonakala ziphakame kakhulu ukuba zinganyuka? Ungakhathazeki, asilindelanga ukuba uzame ukuyenza uwedwa.
Yiyo loo nto silapha.
Ukusuka ekuphuhliseni umbono wakho, ukufumana okulungileyo iimpahla zezemidlalo zesiko kumvelisi, ukwakha iwebhusayithi yakho kunye nesicwangciso sokuthengisa, kunye nokugcinwa kwakho kunye nokuhanjiswa. Uwama-2021 wawumkhulu ngokwempahla yezemidlalo kwaye simamele into eniyidingayo ukuze niphumelele.
Kwaye ungalibali ukuphawula apha ngezantsi kwaye usazise nayiphi na imibuzo okanye amabali onawo.