Msika wapadziko lonse wa Activewear Apparel ukuyembekezeka kukwera pamlingo wokulirapo panthawi yolosera, pakati pa 2020 ndi 2024. Mu 2020, msika udakula pang'onopang'ono komanso kukwera kwa njira ndi osewera akuluakulu, msika ukuyembekezeka kukwera pamwamba pa chizimezime chomwe chikuyembekezeka. Munthawi yapaderayi, tidzakhala ndi zovuta komanso mwayi, monga activewear wopanga ku USA, momwe mungapambanire zazikulu mumakampani, nayi yankho.
Kodi COVID-19 yasintha momwe anthu amagulira zovala?
Sitinganene kuti bizinesi yapaintaneti ikupita patsogolo chifukwa iyi ndi njira yokhayo yomwe anthu amagulira zovala pakadali pano. Ndipo ngakhale mashopu ayambanso kutsegulidwa, bizinesi yapaintaneti imakondabe kuchezera malo ogulitsira. Anthu adzakhala osamala podziika okha mumkhalidwe womwe ungakhale wodzaza kwambiri kwa nthawi yayitali.
Kuti mukhale ndi moyo pamsika uliwonse, mabizinesi amayenera kusintha ndipo pakali pano ndikofunikira kwambiri kuposa kale. Ngati bizinesi yanu siili pa intaneti pano, dzipezeni pa intaneti! Ngati panopa muli ndi intaneti, onani momwe mungapangire zinthu kukhala zosavuta komanso zotetezeka momwe mungathere kwa makasitomala anu. Unikaninso njira zanu zobweretsera ndi nthawi, dziwitsani makasitomala anu njira zachitetezo zomwe mukuchita, onjezerani nthawi yobweza ngongole, perekani kwaulere kapena mtundu wina wotsatsa.
Mwatsatanetsatane, tiyeni tiwone zomwe zidachitika za opanga zovala zogwira ntchito Berunwear Sportswear: Kodi Berunwear angapulumuke bwanji Panthawi ya Covid-19 ndikukulitsanso bizinesi yawo?
Mafunso ndi Kampani Yopangidwa ndi Berunwear Sportswear yaku America
Covid-19 itagunda ndipo mabizinesi adatsekedwa ndipo ambiri adachotsedwa ntchito, makampani opanga masewera adachita bwino kwambiri pazachuma. Cindy, mwini wake ndi CEO wa Berunwear, adapanga chisankho chanzeru komanso chachangu kuti akhale wosiyana ndi ena. Amapitilizabe kulipira antchito ake ndikupeza njira zopangira bizinesi yamkati kuti ipite patsogolo komanso motetezeka momwe angathere pomwe aliyense akuyembekezera, ndikudikirirabe, kutsegulidwanso kwamtundu uliwonse ngakhale kugulitsa kwakunja sikungatheke.
Q: Tikudziwa kuti Coronavirus idadzetsa vuto lalikulu lazachuma kwa ambiri. Zokhudza makamaka ogula komanso momwe akugulira panthawiyi. Kodi mungatiuze zambiri zazomwe zimakhudzidwa ndi zovala zamasewera?
Cindy: O inde, kachilomboka kanakhudza mtundu uliwonse wa zovala zamasewera pamlingo uliwonse, wawukulu kapena wawung'ono, wodziwika bwino kapena ayi, wochokera ku US kapena padziko lonse lapansi. Ngakhale tikudziwa kuti makasitomala athu ambiri akhala akukhala mu mathalauza awo a yoga kuyambira tsiku loyamba, adangosiya kugula atsopano. Aliyense ankawoneka kuti akusiya kugwiritsa ntchito zovala ndipo izi zikupitirirabe mpaka pano. Tinkachitanso chimodzimodzi. Gulu lathu limapangidwa ndi azimayi okha ndipo tonse timakonda kugula zinthu koma, aliyense wa ife anasiya kugula zovala zatsopano. Timakhulupilira kuti ndi zakanthawi koma zoyembekezeredwa. Sizinali zodabwitsa kuona malonda athu akutsika kwambiri monga momwe timayembekezera.
Q: Ndiye kodi bizinesi yanu ikukhazikika bwanji munthawi zino?
Cindy: Kukhala ndi gulu lolimba ndikofunika kwambiri pakuchita bwino kwa kampani iliyonse, makamaka panthawiyi. Ndipo momwe timayankhira ku Covid-19 ndi chitsanzo china cha izi. Chiyambireni kachilomboka ku America, takhala tikuyenda ndikusintha njira zathu zamabizinesi kuti tithane ndi mkuntho. Timakhala ndi misonkhano ingapo tsiku lililonse, masiku asanu ndi awiri pa sabata, kuti tikambirane momwe ndi zomwe tiyenera kuchita kuti bizinesiyo ipitirire ndikuyenda momwe zingafunikire. Tidaganizanso zochepetsera mitengo kukhala yogulitsa kwambiri chifukwa tikufuna kupanga zinthu kuti zisamayende bwino bwino momwe tingathere.
Q: Kodi njira yanu yoyendera inali yotani?
Cindy: Takhala tikuchita bwino nthawi zonse ndikuyang'ana zomwe anthu awona kuti ndizothandiza pabizinesi yathu. Tapulumuka chifukwa timapitilira kuyang'ana pa malonda ndipo nthawi zonse takhala tikuyang'ana kuti tipereke zidziwitso zachidwi komanso zofunikira zokhudzana ndi thanzi ndi thanzi la amayi. Sikuti mudzangowona zolemba zathu zamabulogu ndi nkhani zaposachedwa, komanso ndi malingaliro aposachedwa azaumoyo ndi machitidwe olimbitsa thupi omwe anthu amafuna panopo ndikugwiritsa ntchito panopo ndipo amawapeza kukhala othandiza.
Chimodzi mwazinthu zomwe tidaziwona koyambirira kwa Covid-19 zomwe zikufunika kukhala kunyumba ndikuti ambiri anali kutembenukira ku zochitika zolimbitsa thupi za YouTube kuti athandizire kukhala olimba. Ngakhale kwa ife, tawona vuto lomwe linali kupeza zosangalatsa, zosangalatsa kapena njira zina zophunzitsira zapaintaneti panyumba, makamaka ngati mulibe zida. Ndi gulu lathu lokha, tili ndi othamanga othamanga, okonda masewera olimbitsa thupi, okonda masewera a yoga, katswiri wotchinga mpanda padziko lonse lapansi, komanso mayi watsopano yemwe akudandaula za thupi lake lomwe ali ndi pakati. Chifukwa chake, tidapanga kalendala yochenjera yapamalo amodzi pomwe aliyense yemwe ali ndi kuthekera kapena chidwi chilichonse amatha kuwona mosavuta ndikupeza njira zingapo zochitira masewera olimbitsa thupi, kuphatikiza magawo oyambira oyambira kapena apamwamba komanso otsika, Tai-Chi, Kusinkhasinkha moganizira. zolunjika, zovina zosangalatsa komanso zosangalatsa, machitidwe a HIIT. Ndipo kuyika kalendala yathu ndikosavuta kusanthula kusiyana ndi kusaka kwanu pa YouTube kapena kuyesa kupeza ndani kapena nthawi yomwe chochitika china cha Live chikuchitika mdera lanu lanthawi. Tidayang'ananso pakupeza machitidwe athunthu aatali osiyanasiyana komanso aulere okha. Zakhala zothandiza kwambiri ndipo zimagwiritsidwa ntchito ndikugawidwa ndi ambiri. Kwa ife, zathandizidwa ndikukula kwakukulu mu Kudziwitsa Zamtundu wathu.
Kupeza ndi kupereka zidziwitso zomwe zili zothandiza komanso zomwe timafunikira kwathandizanso azimayi ena omwe ali pafupi ndi mtundu wathu kuti atenge nawo gawo ndi mtundu wathu. Timakonda pamene tonse tili pachibwenzi!
Q: Kodi kunali kungoyang'ana zomwe anthu amafunikira kuti mudziwe zatsopano kapena pali china chomwe mukuchita panonso?
Cindy: China chomwe chatibweretsera malonda enieni panthawiyi ndikuti anthu ambiri omwe ali ku United States akufuna kugula kuchokera kwa ogulitsa ndi opanga ku USA. Zikuwoneka kuti ndi nkhani yodalirika komanso kudziwa kuti malonda awo sakuyenera kupita kutali kapena kudzera m'manja osiyanasiyana.
Nthawi zonse takhala tikuthandizira kwambiri zopangidwa ndi USA ndipo timayang'ana kwambiri motero chifukwa chaubwino wonse, kuwongolera komanso miyezo yapamwamba koma zakhala zowonekera kwa ife kuti ena amayamikira thandizoli kuchokera kwa ife komanso pano, kuposa kale. Izi zakhala chikumbutso champhamvu cha chifukwa chake sitikufuna kusuntha zinthu kupita kumalo akutali kapena otsika mtengo kuti tipange.
Q: Zabwino kudziwa. Kodi pali zinthu zina zomwe zikuchitika ku Berunwear zomwe mutha kugawana nafe pano?
Cindy: Chabwino, zinthu ziwiri. Tikupitiliza kukulitsa mizere yathu yamavalidwe othamanga ndikuphatikiza thumba lathu lafoni lokhala ndi chilolezo lomwe silinangokhala zovala zathu zamasewera ndi nsonga zama tanki komanso ma leggings athu ndi mathalauza a yoga komanso kukonzekera kutuluka ndi jekete yothamanga yomwe idzakhale yathu. Mafoni oteteza a EMF nawonso. Ndipo, kuti mupite ndi zovala zanu zamasewera, tatsala pang'ono kumasula zofananira zapakhosi ndi ma buffs kuti tikuthandizeni ndi zofunikira zilizonse za boma zomwe tingakhale nazo kwakanthawi. Zonsezo zikubwera posachedwa!
Q: Zikomo chifukwa cha nthawi yanu lero poyankha momwe mukupulumutsira nthawi. Kodi tingapeze kuti zambiri za Berunwear?
Cindy: Zachidziwikire patsamba lathu pa https://www.berunwear.com/. Mutha kulumikizana nafe kuchokera komweko kapena kusiya masamba athu ochezera. Timakonda kumva kuchokera kwa makasitomala athu ndipo okondwa kukuthandizani kuti mupeze kapena kukwanira pazomwe mukufuna. Tikuyankha mafunso aliwonse omwe muli nawo.
Kuunikira Kofunika Kwambiri: Makhalidwe oyenera kuwaganizira
Umboni wa squat
Ngati mukufuna ma leggings a squat-proof, ndiye kuti tikupangira kuti mugule nsalu yomwe ili pafupifupi 260gsm+. GSM imayimira magalamu pa lalikulu mita ndipo kwenikweni ndi kuchuluka kwa 1 lalikulu mita ya nsalu yolemera. Kukwera kwa GSM, nsaluyo imakhala yolimba.
Tambani
Kutambasula n'kofunikanso kwambiri, kumafuna kuchuluka kwa spandex, lycra kapena elastane. Kuti muwone kutalika kwa nsalu, chongani 10cm ndikuyesa kutalika komwe mungatambasulire. Mwachitsanzo, ngati nsaluyo imatambasula mpaka 15cm ndiye kuti ili ndi 50% yotambasula mbali imeneyo.
Nanga bwanji za zatsopano?
Pamwamba, ingawoneke ngati nthawi yabwino kwambiri yopangira mtundu watsopano, koma ikhoza kukuthandizani. Panthawiyi, anthu ambiri adziwa kuthandizira mabizinesi ang'onoang'ono ndi kugula kwanuko. Chifukwa chake, poyambira, mutha kupeza anthu ambiri akukokera ku mtundu wanu.
Maganizo a ogula asinthanso chifukwa cha kusintha kwakukulu kwa moyo wawo. Miyoyo ya anthu yalandidwanso; kukhala ndi moyo wochepa, kukhala ndi mwayi wochepa kwa iwo ndi kuyamikira zinthu zazing'ono. Izi zimalimbikitsa ndikufikira ku zizolowezi zawo zogulira, kulimbitsa lingaliro la kugula pang'ono ndikugula bwino. Chifukwa chake, ndikofunikira kuwonetsetsa kuti mtundu wanu umagwirizana ndi malingaliro a ogula omwe alipo kuti apange chidwi ndikudziwitsa zamtundu.
Ngati mutangoyambitsa mtundu wanu watsopano wa zovala zamasewera chaka chino, komanso ndinu watsopano kumakampani, ndife okondwa kukuthandizani kuti mutsegule bizinesi yogulitsa zovala zamasewera padziko lonse lapansi, tsopano tapanga pulogalamu yothandizira mabizinesi ang'onoang'ono, omasuka kulumikizana nafe ndipo tiyeni tikule ndikukula limodzi!