Eni mabizinesi ndi ogulitsa amvetsetsa luso lachitetezo masiku ano, komanso kulakalaka kozungulira zovala zogwira ntchito. Izi zidawapangitsa kuti ayambe kutero zovala zolimbitsa thupi zachinsinsi brands, kuti afufuze zamakampani opanga zovala ndikukulitsa kuthekera kwawo kwamabizinesi. Kupanga gulu lolimbitsa thupi kumafuna khama komanso kudzipereka kwambiri ndipo kumatha kukhala kwautali komanso nthawi zina kuchulukirachulukira, ndichifukwa chake ndikulemba izi zosavuta & zonse kuti zikuthandizeni poyambira.
Kodi Private Label Clothing Manufacturing ndi chiyani?
Lingaliro lazovala zapayekha ndi losavuta kumva: "Zolemba zachinsinsi ndizomwe zimapangidwa ndi kampani imodzi kuti zizigulitsidwa pansi pakampani ina." (Onani Wikipedia) Izi zikutanthauza kuti, pamene mumagulitsa zovala zanu zachizindikiro, simufunika kupeza nthawi yopangira zovalazo. Kwa makampani, omwe poyamba anali kusoka zovala okha, izi zikhoza kukhala ndi zotsatira zazikulu, chifukwa tsopano akutha kuthera nthawi yochuluka mu malonda ndi malonda.
Ngakhale ife monga Wopanga Zovala Payekha Payekha timayika zovalazo nthawi zonse ndi zilembo zanu, mapangidwewo akhoza kukhala anu kapena athu.
Chitsogozo Chosavuta Chopangira Mtundu Wanu Wanu Wovala Wolimbitsa Thupi
Makampani opanga zovala zolimbitsa thupi pawokha akuchulukirachulukira ndipo njira imodzi yabwino kwambiri yokhalira imodzi mwazinthu zopambana kapena opanga zovala zogwira ntchito padziko lonse lapansi ndikuzindikira kusiyana pamsika ndikuchitapo kanthu kuti mudzaze ndi mtundu wanu.
Nawa masitepe 7 kuti mutsegule mtundu wanu wa zovala zolimbitsa thupi:
1. NTCHITO YAKO
Tiyeni tingolunjika pa mfundo apa; sizokayikitsa kuti mukupikisana ndi makampani ngati Nike. Chifukwa chake ndikofunikira kuti musanayambe ntchito yoyesera kukhala m'modzi mwa opanga opambana kapena opanga zovala zolimbitsa thupi mwachinsinsi ku UK kuti muzindikire kusiyana pamsika ndikugwiritsa ntchito malonda anu kuti mudzaze.
2. PANGANI BUSINESS PLAN YANU
Tsopano popeza muli ndi kagawo kakang'ono kanu, ndi nthawi yoti muyambe kukonzekera zovuta za momwe mungapangire malonda anu kukhala opambana. Izi zimatsikira pakukhala ndi dongosolo labizinesi lolingaliridwa bwino poyambira.
Mukamapanga dongosolo lanu la bizinesi, dzifunseni (ndi gulu lanu) mafunso otsatirawa:
- Mukugulitsa chiyani ndipo ndi chiyani chosiyana ndi zovala zina zogwira ntchito?
- Mukugulitsa kwa ndani? Izi ziyenera kuphatikizapo kuchuluka kwa anthu, zokonda ndi ndalama, ndi zina za omvera anu.
- Kodi omvera anu omwe mukufuna kudzagula mzere wanu? Malo abwino kwambiri oti mungawagulitse ndi kuti?
- Mukufuna kugulitsa bwanji? Mudzagwiritsa ntchito njira ziti potsatsa malonda?
3. BRAND STYLE GUIDE
Apa ndipamene mumakulitsa maonekedwe a mtundu wanu; ndi malingaliro akunja omwe makasitomala anu onse akukudziwani. Fufuzani masitayelo amtundu wa mizere yomwe mumakonda kale: ndi yokongola komanso yosangalatsa? Kapena woyera ndi minimalistic? Kufufuza zamitundu yomwe mumakonda kungakulimbikitseni ndikukuthandizani kuti mukhale ndi malingaliro pazomwe mungafune kuti chovala chanu chifanane nacho. Kumbukirani kuti kalozera wamtundu wanu ayenera kugwiritsidwa ntchito pa chilichonse chomwe mumachita, kuyambira patsamba lanu kupita kuofesi yanu ndi china chilichonse chapakati.
Chiwongolero cha mtundu wanu chiyenera kukhala:
- Logos
- Paleti yamitundu
- Mafonti - makulidwe, mitundu ndi makhazikitsidwe
- Zokongoletsa
4. KUPANGA KWA PRODUCT
Tsopano tili pa gawo losangalatsa! Yakwana nthawi yoti mupangitse majusi opangirawo kuti aziyenda ndikupanga zinthu zanu. Pangani bolodi lamasomphenya ndi mawonekedwe onse omwe mumakonda komanso zolimbikitsa zina. Ingokumbukirani kuti monga mtundu wa zovala zogwira ntchito zovala zanu ziyenera kukhala zapamwamba, koma ziyeneranso kugwira ntchito.
Pezani wopanga mafashoni waluso kuti akuthandizeni kupangitsa malingaliro anu kukhala amoyo. Khulupirirani kuti wopanga wanu amadziwa zomwe akuchita ndipo posachedwa mudzakhala ndi zidutswa zosiyanasiyana kuchokera pamtundu wanu kuti muwone ndikusankha. Tayani chilichonse chomwe simukuganiza kuti chikugwira ntchito ndikuyesa kuphatikiza zingapo zomwe simukuganiza kuti zingagwirizane ndipo mutha kudabwa.
Musaiwale kutenga paketi yopangira mapangidwe anu kuti mupereke kwa opanga anu omwe adzakhala ndi malangizo ozama, malingaliro ndi china chilichonse chomwe wopanga wanu ayenera kudziwa.
5. SOURCE, QUOTE NDI KUPANGA
Kuchokera pano mutha kutumiza paketi yanu yopangira zovala kwa opanga zovala ndi zovala zogwira ntchito ku UK kuti adziwe zomwe mukuyang'ana palemba lanu. Pezani mawu ochokera kumakampani osiyanasiyana ndikuwonetsetsa kuti makonda awo akugwirizana ndi anu.
Potsatira izi, sankhani nsalu zanu ndikupeza zolemba pamadongosolo anu. Ndikofunikiranso kwambiri kupeza zitsanzo zopangidwa kuti zitsimikizire kuti zinthuzo zimatuluka momwe mumaziganizira.
Mukakhazikika pa wopanga, ndi nthawi yoti mutsike ku ndondomeko yeniyeni. Kupanga kungatenge chilichonse kuyambira mwezi ndi theka mpaka miyezi itatu koma musadandaule; simukhala mukugwedeza zala zanu - mudzakhala mukusunthira kuzinthu zina zofunika pakuchita kwanu.
6. KUSINTHA
Cholinga chanu chachikulu ndikugulitsa zinthu zanu, mwachiwonekere, ndipo kuti izi zichitike, muyenera kuti zinthu zanu ziwonekere ndi anthu oyenera panthawi yoyenera. Muyenera kupanga mapulani otsatsa kuti muwonjezere kuwonekera kwamtundu wanu komwe kumawonedwa ndi msika womwe mukufuna m'malo omwe angagulidwe kwambiri.
Pangani dongosolo lazamalonda ndi bajeti yomwe imatha kukhudza mbali zonse monga Google Ads, SEO, media media, catalogs ndi zotsatsa zina zilizonse zomwe mudzafunika kuwonetsetsa kuti malonda anu alumikizana ndi omvera anu komanso kuti malonda anu achuluke.
7. NTCHITO
Mapulatifomu a pa intaneti ndi Ecommerce asintha masewera ogulitsa ndipo muyenera kungowagwiritsa ntchito ngati mukuchita bwino. Yang'anani malo ogulitsira pa intaneti kuchokera patsamba lanu ndi zinthu monga Sungani.
Werengani bukhuli kuti mudziwe momwe mungatsegule malo ogulitsira pa intaneti ndi Shopify!
Onetsetsani kuti tsamba lanu ndi losavuta kuyendamo, losavuta kugwiritsa ntchito komanso lili ndi liwiro lotsitsa kuti muwonetsetse kuti makasitomala akukhala patsamba lanu kuti agule kwautali momwe angathere. Komanso kumbukirani kuti mutha kutulutsanso pa intaneti ndikugulitsa zovala zanu m'malo ngati Takealot, Amazon ndi nsanja zina zogulira pa intaneti.
Komwe Mungapeze Wopanga Zovala Zolimbitsa Thupi Wachinsinsi ku UK
Muyenera kumvetsetsa kuti gawo lofunikira kwambiri pamndandanda womwe uli pamwambapa ndikupeza wopanga zilembo zachinsinsi wabizinesi yanu yatsopano yodalirika komanso yokhazikika. Wopanga ma sourcing amawona ngati mungapambane pamakampani opanga zovala zolimbitsa thupi ndi mtundu wanu. Ndiye mungapeze bwanji chovala choyenera komanso chodziwika bwino cha ku UK? Apa ndikupangira Berunwear Sportswear. Ndiwopanga zovala zodzikongoletsera zamakampani ang'onoang'ono ndi akulu omwe ali olimba / moyo. Nsalu zathu zimachokera ku Brazil ndi Colombia ndipo zimapangidwa molingana ndi zomwe mukufuna kuno ku UK. Dongosolo lathu loyitanitsa ndi kupanga limatsimikizira kutumizidwa munthawi yake komanso mtundu wapamwamba kwambiri wamtundu wanu. Berunwear ili ndi mzere wathunthu wa mapangidwe a nyengo ndi kukula kwake komwe kumakhala kogwira ntchito komanso kowoneka bwino. Tiyeni tiyambe ndi mzere wanu wamtundu wa leggings, nsonga ndi jekete. Maoda ochepera angagwiritsidwe ntchito.
Mukatisankha kukhala anu opanga zovala zolembera payekha ku UK, mumapeza zochuluka kuposa zomwe aliyense wamasiku athu ano angapereke. Nazi zomwe mumapeza ngati kasitomala wathu wachinsinsi:
- Nsalu zapamwamba kwambiri komanso luso lopanga kupanga kuti libweretse zinthu zabwino kwambiri
- Zovala zanyengo zonse ndi zosowa - kuchokera pamasewera kupita kumakampani ndi malaya achilimwe mpaka ma jekete achisanu
- Mapangidwe osinthika mwathunthu kuti atulutse mawu amtundu wanu
- Uinjiniya wansalu watsopano komanso wowongoleredwa kuti wovalayo atonthozedwe bwino
Pokhala ndi zambiri zomwe zingapezeke kuchokera kwa British Clothing Manufacturers, mmodzi mwa opanga zovala zapamwamba zachinsinsi, palibe chifukwa chomwe muyenera kupita kwina kulikonse.