Haɓaka lamuran kiwon lafiya da ke da alaƙa da aiki, kamar damuwa da kiba, suna tura ƙarin mutane don bin duk wani wasa da motsa jiki, wanda ke ƙara haɓaka buƙatun kayan wasanni masu dacewa da kwanciyar hankali. Bayan haka, haɓakar shahararrun samfuran kayan wasanni na ƙasa da ƙasa yana ba da gudummawa ga buƙatar samfur. A cikin ƴan shekarun da suka gabata, dole ne ku lura da sanya tufafin dacewa da ke haifar da ma'auni don kanta. 2021 ba mamaki zai zama wani shekara mai ban mamaki ga masu son salon motsa jiki. Don haka, karanta rahoton da ke ƙasa don ƙarin sani game da bayyani na 2021 yawan kayan wasanni kasuwa.
Rahoton Kasuwar Kayan Wasanni
| Siffar Rahoto | details |
| Darajar girman kasuwa a cikin 2020 | Dalar Amurka biliyan 288.42 |
| Hasashen kudaden shiga a shekarar 2025 | Dalar Amurka biliyan 479.63 |
| Matsakaicin Girma | CAGR na 10.4% daga 2019 zuwa 2025 |
| Shekarar tushe don kimantawa | 2018 |
| Bayanan tarihi | 2015 - 2017 |
| Lokacin hasashen | 2019 - 2025 |
| Ƙididdigar raka'a | Kudaden shiga cikin dala biliyan da CAGR daga 2019 zuwa 2025 |
| Rahoton ɗaukar hoto | Hasashen kudaden shiga, rabon kamfani, fage mai fa'ida, abubuwan haɓaka da haɓaka |
| An rufe sassan | Samfura, tashar rarrabawa, mai amfani na ƙarshe, yanki |
| Yankin Yanki | Amirka ta Arewa; Turai; Asiya Pacific; Amurka ta Tsakiya & Kudancin Amurka; Gabas ta Tsakiya & Afirka |
| Yankin Kasar | Amurka; Jamus; Birtaniya; Sin; Indiya |
| Manyan kamfanoni sun bayyana | Nike; Inc.; Adidas AG; Kamfanin LI-NING Ltd; Umbro Ltd.; Puma SE; Inc.; Fila; Inc.; Lululemon Athletica Inc.; Karkashin Makamai; Kamfanin Wasanni na Columbia; Anta Sports Products Ltd.; Inc. |
| Iyakar keɓancewa | Daidaita rahoton kyauta (daidai da har zuwa 8 manazarta kwanakin aiki) tare da siye. Ƙara ko canji zuwa ƙasa, yanki & iyakar yanki. |
| Zaɓuɓɓukan farashi da sayayya | Samar da zaɓin siyayya na musamman don biyan ainihin bukatun ku. |
Haskaka 10 don Kasuwancin Jumla na Kayan Wasanni 2021
1. Nike ita ce mafi kyawun alama tsakanin masu amfani da kayan aiki na kasar Sin
A cewar binciken Euromonitor, kashi 26% na masu amfani da kayan aiki na kasar Sin sun bayar da rahoton cewa sun sayi tufafin Nike tare da Adidas (20%). Wannan kididdigar ta nuna cewa tushen mabukaci na kasar Sin yana da karbuwa ga samfuran kasashen yamma don tufafin motsa jiki. kamar Amurka, yanayin wasannin motsa jiki ya fara a kasar Sin tare da taimakon amincewar shahararrun mutane. ya shahara musamman a tsakanin matasa masu tasowa a kasar Sin.
Sauran manyan 'yan wasan da ke aiki a kasuwar kayan wasanni sun hada da Adidas AG; Kamfanin LI-NING Ltd; Umbro Ltd.; Puma SE, Inc.; Fila, Inc.; Lululemon Athletica Inc.; Karkashin Makamai; Kamfanin Wasanni na Columbia; da Anta Sports Products Ltd., Inc.
2. Kasuwar tufafin wasanni ta Amurka ita ce mafi girma a duniya
Kasuwancin Amurka na kayan wasan motsa jiki ana hasashen zai girma zuwa biliyan 69.2 a cikin 2021 daga biliyan 54.3 a 2015. Wannan na iya yin lissafin kashi 36% na tallace-tallacen kayan wasan motsa jiki a duk duniya yayin da ƙarin samfuran da ke aiki a cikin Amurka suna turawa don samar da kayan motsa jiki. Kimanin kashi 9 cikin 10 na masu amfani da Amurkawa sun ce sun kasance tufafin motsa jiki a cikin mahallin ban da motsa jiki. Musamman, kayan aiki na auduga abu ne na gaye kusan kashi 60% na masu amfani da ke son masana'anta.
3. Akwai 85% ƙarin kayayyakin yoga samuwa kowace shekara a dillalai masu aiki a Amurka
Arewacin Amurka ya mamaye kasuwar kayan wasanni tare da kaso 33.8% a cikin 2020. Wannan yana da alaƙa da rawar gani mai ƙarfi na samfuran kayan wasanni da suka shahara a duniya, gami da Nike da Adidas, a cikin yankin.
Masana'antar salon rayuwa mai lafiya ta wuce abinci da cikin dillalan kayan wasanni. Masu samar da kayan wasan motsa jiki na yau da kullun kamar Nike, Under Armor, da Adidas sun haɓaka saka hannun jari sosai a cikin kayan yoga. Ɗayan yuwuwar yanki na haɓakawa a cikin suturar yoga yana cikin kasuwar maza. Hannun kayan maza ya karu da kashi 26% duk shekara kuma ana hasashen zai ci gaba da girma a shekarar 2021.
4. A cikin shekarar da ta gabata, masu shigowa kayan motsa jiki da aka kwatanta da "sake yin fa'ida" sun haura 642% na maza da 388% na mata.
Wannan yana ba da haske game da saurin yaɗuwar al'adun kayan wasanni masu dacewa da muhalli a cikin masu siyar da kayan wasan motsa jiki na Amurka yakamata su duba saka hannun jari a cikin rigunan da aka sake amfani da su da alamar alama don haskaka kayan da aka sake sarrafa su. A cikin kasuwar kayan wasanni, takalma masu ɗorewa sun shahara musamman kuma kamfanoni sun yi alkawarin yin amfani da robobin da aka sake sarrafa su kawai a cikin samfuran.
5. Adadin salon kayan wasan motsa jiki a manyan dillalai sun ninka sau biyu daga bara
A dillalai waɗanda ke ba da jeri daban-daban kamar Lane Bryant da sauƙi Kasance, an sami ƙaruwa mai yawa a zaɓin kayan wasan motsa jiki akan gidajen yanar gizo. Manyan dillalai kamar Target sun ƙaddamar da duka layin kayan wasanni waɗanda ke gudana daga XS-4X don mata da S-3X ga maza.
6. Yawan kayan wasan motsa jiki da aka kwatanta ta amfani da kalmar "danshi-wicking" ya karu da 39% a wannan shekarar da ta gabata.
Wannan kididdigar tana nuni ne ga yanayin tufafin fasaha na fasaha wanda ya haɗa da tufafi da tufafi "masu wayo" waɗanda ke bin alamun lafiya. Masu cin kasuwa suna mai da hankali ga kayan da ake amfani da su wajen samarwa kuma suna buƙatar tufafin da ke rage gumi da danshi. Kayayyakin kayan sawa masu aiki ta amfani da yadudduka da aka kwatanta da "mai numfashi" suma sun girma da kashi 85%.
7. Kasuwar tufafin wasanni kusan kashi 60% mata ne kuma kashi 40% na maza
An kiyasta girman kasuwar kayan wasanni ta duniya a dala biliyan 262.51 a shekarar 2019 kuma ana sa ran ya kai dala biliyan 318.42 a shekarar 2021.
Wannan yana nuna karuwar shaharar tufafin yoga wanda ya girma a 144% idan aka kwatanta da bara idan aka kwatanta da 26% yana nuna karuwar zaɓuɓɓukan da aka mayar da hankali ga mata. attajirai, waɗanda ke samun sama da $100,000, su ne direbobin sayayya a cikin tufar yoga.
8. Masu amfani da kayan motsa jiki sun fi kusan 56% saya akan layi
A farkon 2020, masu siye sun kusan kusan rabin siyayya a cikin kantin idan aka kwatanta da kan layi. Yayin da suke yin sayan tufafi a kan layi, suna son gudanar da bincike na tallace-tallace da kuma bayyanar don tallace-tallace sannan su halarci shaguna. Wataƙila cutar ta COVID-19 za ta yi tasiri ga wannan ƙididdiga yayin da mutane ke ƙoƙarin rage tafiye-tafiye marasa mahimmanci zuwa shagunan siyarwa.
9. Kasuwar tufafin wasanni ta duniya ana hasashen za ta kai dala biliyan 480 nan da shekarar 2025.
Ana sa ran kasuwar kayan wasanni ta duniya za ta yi girma a ƙimar haɓakar shekara-shekara na 10.4% daga 2019 zuwa 2025 don kaiwa dala biliyan 479.63 nan da 2025.
Wannan babban ci gaban da ake tsammanin ana danganta shi da fadada kasuwancin mata don haka bullowar masu amfani da shekaru dubu a Indiya da China. Ya kamata ci gaban kasuwa ya ƙyale mutane da yawa su yi motsi a ƙarƙashin ƙungiyoyi kamar suttura masu ɗorewa da aiki na gaskiya.
10. Ana hasashen masana'antar wasannin motsa jiki za ta kai dala biliyan 83 a karshen shekarar 2021.
Cutar sankarau ta COVID-19 za ta ƙara haɓaka haɓakar yanayin wasannin motsa jiki da ke tasowa a cikin masana'antar tufafin motsa jiki. Wannan yanayin ya shahara musamman a tsakanin matasa masu yawan jama'a kuma yana yaduwa a duniya.
A cikin komi
Kasuwancin kayan wasanni na duniya zai ci gaba da girma a cikin 2021, duk da mummunan tasirin wasu sabbin cututtukan kambi. Bayan 2021, buƙatun kayan wasanni masu inganci har ma za su fashe: an kulle mutane a gida na dogon lokaci!
Don haka idan kuna la'akari da shiga cikin masana'antar tufafi, kada ku yi sakaci da kasuwancin jumlolin kayan wasanni, kuma zai fi kyau ku sami abin dogaro. kayan wasanni jumla mai kaya, kamar Berunwear Wasanni Mai siyarwa.
Don ƙarin bayani, da fatan za a ziyarci shafin farko na gidan yanar gizon: www.berunwear.com. Kuma idan kuna da tambayoyi, don Allah a bar sako a cikin sashin sharhi.